Creative Lead (Brand & Performance)

TL;DR

Creative Lead (Medtech): Building and scaling the in-house creative function for Juniper Germany with an accent on brand trust and high-performance acquisition campaigns. Focus on establishing creative frameworks, hiring a core team, and optimizing conversion-led assets within a regulated healthcare environment.

Location: Must be based in Berlin, Germany (Hybrid role)

Company

hirify.global is a global digital healthcare company building long-term preventive care programs for weight management, men's health, and wellness.

What you will do

• Evolve the brand and content strategy across all consumer touchpoints.
• Build and manage a high-performing in-house creative team including design, copy, and motion.
• Set quality standards and testing principles for performance-first creative assets.
• Analyze creative performance metrics to iterate and improve conversion outcomes.
• Partner with growth teams to execute multi-channel campaigns on paid social and owned channels.
• Oversee and manage output from external agencies and freelance creators.

Requirements

• Fluent or native German proficiency is required.
• Proven experience building and leading small creative teams from the ground up.
• Strong background balancing both brand equity and performance-driven creative strategy.
• Expertise in Meta-first social creative and rapid testing methodologies.
• Experience working within highly regulated or trust-sensitive industries.
• Proficiency with modern creative tooling including Figma, Adobe, and AI-powered workflows.

Culture & Benefits

• Hybrid work environment focused on impact with an energetic office space.
• Competitive remuneration package including equity.
• 25 days of annual leave plus 3 weeks of work-from-anywhere flexibility per year.
• Annual learning budget and professional development leave.
• Wellness allowance and regular team socials.