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Текст:
Hirify AI/Оригинал
TL;DR
Content Marketing Manager (SaaS): Building data-led research, lead magnets, webinars, and customer case studies for an AI-powered mobile app paywall and onboarding product with an accent on B2B SaaS content, internal analytics, and lead generation. Focus on extracting stories from data, turning webinars into multi-channel campaigns, measuring content-sourced leads, and owning the content plan from month four.
Location: Remote from anywhere, with the option to work onsite in Belgrade or London.
Company
hirify.global is a product-driven SaaS company helping mobile apps manage in-app purchases and paywalls, powering 20K+ apps and processing $3B+ in annual subscriptions.
What you will do
Publish data-led research every two weeks and turn findings from internal analytics into gated reports, interactive tools, or Claude skills.
Repurpose content for LinkedIn through employee advocacy across product-owner and team accounts.
Turn webinars into campaigns by developing the angle, Luma page, promotion, recap, LinkedIn clips, and follow-up lead magnet.
Interview customers and write case studies supported by real numbers.
Track content-generated leads from target accounts and report results weekly.
Own the Flow & Paywall Builder content plan from month four.
Requirements
3+ years of experience in B2B SaaS content, ideally for a technical or data-heavy product.
Experience independently publishing research or benchmark reports and measuring downloads, leads, and demos.
Ability to work with numbers independently using dashboards, SQL, or AI tools.
Experience packaging webinars or events from promotion through follow-up, not only writing recaps.
Experience conducting customer interviews and writing case studies.
Regular use of AI in the workflow while maintaining copy that does not read as AI-generated.
Strong written English for a technical audience.
Nice to have
Background in mobile apps, subscriptions, ad tech, MMP, or developer tools.
Practical knowledge of paywalls, onboarding, and A/B testing.
Experience in a pipeline-driven or ABM marketing team.
SEO basics, including keyword research and Google Search Console.
An audience on LinkedIn, X, or Substack.
Culture & Benefits
Flexible remote work from anywhere or onsite work in Belgrade or London.
Direct communication, ownership, and an environment without bureaucracy or politics.
Language learning, sports, health insurance, and laptop coverage.
Exceptional compensation directly tied to results.
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