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Content Marketing Manager (SaaS)

Формат работы
remote (Global)/onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
UK/Serbia
Вакансия из списка Hirify.GlobalВакансия из Hirify RU Global, списка компаний с восточно-европейскими корнями
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Описание вакансии

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TL;DR
Content Marketing Manager (SaaS): Building data-led research, lead magnets, webinars, and customer case studies for an AI-powered mobile app paywall and onboarding product with an accent on B2B SaaS content, internal analytics, and lead generation. Focus on extracting stories from data, turning webinars into multi-channel campaigns, measuring content-sourced leads, and owning the content plan from month four.

Location: Remote from anywhere, with the option to work onsite in Belgrade or London.

Company

hirify.global is a product-driven SaaS company helping mobile apps manage in-app purchases and paywalls, powering 20K+ apps and processing $3B+ in annual subscriptions.

What you will do

  • Publish data-led research every two weeks and turn findings from internal analytics into gated reports, interactive tools, or Claude skills.
  • Repurpose content for LinkedIn through employee advocacy across product-owner and team accounts.
  • Turn webinars into campaigns by developing the angle, Luma page, promotion, recap, LinkedIn clips, and follow-up lead magnet.
  • Interview customers and write case studies supported by real numbers.
  • Track content-generated leads from target accounts and report results weekly.
  • Own the Flow & Paywall Builder content plan from month four.

Requirements

  • 3+ years of experience in B2B SaaS content, ideally for a technical or data-heavy product.
  • Experience independently publishing research or benchmark reports and measuring downloads, leads, and demos.
  • Ability to work with numbers independently using dashboards, SQL, or AI tools.
  • Experience packaging webinars or events from promotion through follow-up, not only writing recaps.
  • Experience conducting customer interviews and writing case studies.
  • Regular use of AI in the workflow while maintaining copy that does not read as AI-generated.
  • Strong written English for a technical audience.

Nice to have

  • Background in mobile apps, subscriptions, ad tech, MMP, or developer tools.
  • Practical knowledge of paywalls, onboarding, and A/B testing.
  • Experience in a pipeline-driven or ABM marketing team.
  • SEO basics, including keyword research and Google Search Console.
  • An audience on LinkedIn, X, or Substack.

Culture & Benefits

  • Flexible remote work from anywhere or onsite work in Belgrade or London.
  • Direct communication, ownership, and an environment without bureaucracy or politics.
  • Language learning, sports, health insurance, and laptop coverage.
  • Exceptional compensation directly tied to results.

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