TL;DR
User Acquisition Manager (GameDev): Overseeing and executing user acquisition strategies for a portfolio of games with an accent on driving installs, engagement, and revenue growth in international markets. Focus on optimizing campaigns across multiple digital channels, collaborating with creative and game teams, and identifying new UA opportunities and trends.
Location: Onsite in Tel Aviv, Israel
Company
hirify.global is a leading developer and publisher of highly entertaining free-to-play digital games on mobile and web platforms.
What you will do
- Plan and execute user acquisition strategies to drive installs, engagement, and revenue growth in international markets.
- Perform daily analysis and optimize campaigns across multiple digital channels.
- Collaborate with creative and game teams to design ad creatives and promotional materials for different regions.
- Identify user acquisition opportunities, trends, and best practices in global markets.
- Manage relationships with external partners to expand UA efforts.
- Provide regular reports and presentations on UA performance and insights to stakeholders.
Requirements
- Minimum of 2 years of experience in mobile user acquisition for apps in international markets.
- Strong knowledge of performance marketing, digital advertising, and user acquisition best practices.
- Experience with data analytics tools such as Tableau.
- Proficiency in using mobile measurement platforms (e.g., Adjust, AppsFlyer) and ad networks (e.g., Facebook Ads, Google Ads, TikTok).
- Excellent project management, communication, and interpersonal skills.
- Fluent in English, both verbal and written.
Nice to have
- Experience in gaming.
- Passion for gaming and commitment to staying updated with industry trends.
Culture & Benefits
- Ability to thrive in a fast-paced, collaborative environment.
- Opportunity to work closely with cross-functional teams.
- Focus on maximizing user growth and engagement.
- Commitment to staying updated with industry trends.
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