Senior Product Marketing Manager (SaaS)

TL;DR

Senior Product Marketing Manager (SaaS): Driving and executing go-to-market strategies for a people intelligence platform with an accent on value proposition articulation, market analysis, and cross-functional alignment. Focus on defining product messaging, optimizing demand generation, and informing product strategy through customer insights.

Location: Hybrid position, requiring some regular in-office days each week in Utah. Employment is contingent on passing both a background and credit check.

Company

hirify.global is building a people intelligence platform that transforms HR and empowers people to do great work.

What you will do

• Drive go-to-market strategies aligned to business objectives that support revenue growth, adoption, and retention.
• Conduct market, customer, and competitive analysis to uncover growth opportunities and differentiated messaging.
• Define and refine product messaging and positioning to drive awareness and demand.
• Analyze product performance, customer behavior, and funnel dynamics to diagnose growth levers.
• Partner cross-functionally across Product, Sales, Marketing, CX, and Revenue to align priorities.
• Develop powerful and persuasive sales narratives, pitches, and assets.

Requirements

• 5+ years of Product Marketing experience.
• 3+ years of business-to-business (B2B) experience.
• Experience with product marketing strategy and GTM execution at high-tech companies, specifically around subscription and/or SaaS/Cloud business models.
• Experience with all aspects of product marketing including messaging, positioning, competitive research, and content creation.
• Experience with data-driven market research and analysis to inform strategy.

Culture & Benefits

• A Great Company Culture recognized by multiple organizations.
• Comprehensive health, life, and disability insurance.
• Generous leave policies that include 4 weeks of vacation, 12 company holidays, parental leave, and volunteer time off.
• 401k plans with up to 6% company match.
• $2000 Paid-Paid Vacation bonus.
• EAP through Headspace.