Senior Product Marketing Manager (Data & Integrations Platform)

TL;DR

Senior Product Marketing Manager (Data & Integrations Platform): Leading go-to-market, positioning, and adoption for the Data & Integrations Platform with an accent on translating technical integrations into commercial value and customer impact. Focus on developing launch strategies, driving partner GTM for APIs, and creating external proof points for enterprise buyers.

Location: Remote (US)

Salary: $150,000 - $165,000 annually + equity + benefits

Company

hirify.global is an AI marketing platform for 1:1 personalization, redefining how brands and people connect by unifying SMS, RCS, email, and push notifications to drive performance, revenue, and loyalty.

What you will do

• Own Data & Integrations Platform positioning for enterprise buyers and sellers.
• Lead launch strategy and execution for Data & Integrations Platform integrations.
• Drive partner GTM for APIs and integrations, turning technical capabilities into business outcomes and co-marketing.
• Build and run release marketing for customers and internal teams.
• Create external proof points, case studies, and technical enablement.
• Define success metrics and partner with Analytics for post-launch measurement.

Requirements

• Min 5+ years working in product marketing.
• Experience working for a B2B SaaS technology company, preferably in martech, commerce tech, or a fast-moving startup.
• Deep knowledge of data platforms, integrations, or APIs.
• Proven ability to translate technical integration capabilities into commercial value and customer proof points.
• Experience building launch processes and running multi-stakeholder GTM cadences.
• Experience influencing cross-functional stakeholders at a variety of levels and building enablement that drives adoption.
• Strong written and verbal communication, organization, and prioritization skills.

Nice to have

• Prior PMM or GTM experience specifically tied to a CDP, data platform, or complex integration product.
• Experience working with product and engineering teams on API-first GTM.
• Familiarity with partner ecosystems and partner-led launches.

Culture & Benefits

• Competitive perks and benefits, including health & wellness and equity.
• Default to Action - Move swiftly and with purpose.
• Be One Unstoppable Team - Rally as each other’s champions.
• Champion the Customer - Our success is defined by our customers' success.
• Act Like an Owner - Take responsibility for hirify.global’s success.
• Commitment to a fair, inclusive, and equitable workplace, providing reasonable accommodations for candidates with disabilities.