TL;DR
Performance & Influencer Marketing Specialist (APAC): Managing paid acquisition campaigns and building creator partnerships across APAC markets, primarily Korea and Japan with an accent on paid media, influencer relationships, and market insights. Focus on campaign optimization, cultural relevance, and cross-functional collaboration in a fast-paced global environment.
Location: Seoul, Korea
Company
hirify.global is connecting English tutors to students around the world.
What you will do
- Manage and optimize paid campaigns across Google, Meta, and regional platforms (e.g. Naver, Kakao, Yahoo Japan, etc.)
- Identify and manage influencer partnerships aligned with target audiences
- Plan and execute influencer campaigns across platforms like Instagram and YouTube
- Monitor daily performance and optimize ad campaigns for CAC, conversions, and overall marketing efficiency
- Work cross-functionally with Brand, Creative, Social, and Paid Media teams
- Ensure campaigns are culturally relevant and localized for APAC markets
Requirements
- 4 years of experience in performance marketing, influencer marketing, or digital marketing
- Hands-on experience with Google Ads and Meta platforms
- Experience managing influencer campaigns from start to finish
- Strong analytical skills with expertise in data-driven decision-making and performance optimization
- Native in Korean and fluent in English
- Understanding of the Korean digital ads and influencer marketing landscapes
Nice to have
- Experience with APAC platforms (Naver, Kakao, Yahoo Japan, etc.)
- Experience working with influencers across multiple markets
- Basic Japanese proficiency
- Familiarity with influencer or analytics platforms
Culture & Benefits
- Strong sense of ownership and pro-activeness
- Data-driven and detail-oriented
- Comfortable balancing paid media and influencer responsibilities
- Collaborative and adaptable in a fast-paced, global environment
- Curious and eager to test, learn, and optimize
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