CRM Manager (Fintech)

TL;DR

CRM Manager (Fintech): Executing and optimizing CRM campaigns across multiple channels (email, push, in-app) to support product growth and customer engagement with an accent on data-driven approaches, segmentation, and continuous experimentation. Focus on designing high-impact communications, automating messaging, and ensuring campaign safety and performance monitoring.

Location: London office or distributed working within the UK (with ad hoc meetings in London). Must be based in the UK.

Salary: Up to £72,000 + share options.

Company

hirify.global is a fast-growing UK bank on a mission to make money work for everyone through personal and business accounts, savings, investments, and credit cards.

What you will do

• Execute customer lifecycle CRM journeys across multiple touch points.
• Collaborate with team members to deliver campaigns across various channels.
• Monitor campaign performance and ensure safe execution.
• Quality check campaigns before launch.
• Develop effective segmentation strategies.
• Deliver campaigns with a test and learn data-driven approach.

Requirements

• Hands-on experience in CRM, with a proven track record of designing and implementing successful campaigns and automated journeys.
• Experience using a CRM platform for delivery (ideally Braze).
• Fintech or Financial Services experience.
• Strong analytical skills with the ability to interpret data, generate hypotheses, and inform strategic decisions (Looker experience is an advantage).
• Demonstrated experience working with product teams across various areas.
• Excellent organisational and time management skills, with a keen eye for detail and ability to manage multiple priorities.
• Ability to start with 4 weeks’ notice or less.

Culture & Benefits

• Flexible working hours and trust to work hours that suit you and your team.
• £1,000 learning budget each year for books, training, and conferences.
• Work from home setup provided; Macbooks for all, extra support for fully remote workers.
• Emphasis on diversity and inclusion.
• Share options.

Hiring process

• Quick call with a hirify.global Recruiter.
• Initial call with Hiring Manager.
• Full Loop: 2 x 60 minute interviews focusing on Experience, Skills & Behaviours.