TL;DR
EMEA Growth Marketing Manager: Driving measurable revenue impact in EMEA through data-driven lifecycle and engagement programs across email, SMS, and in-product surfaces with an accent on customer insights and behavioral signals. Focus on designing and scaling experiments to refine messaging and channel mix while continuously analyzing program performance to increase customer value and accelerate product adoption.
Location: This role will be remote, and based in the UK
Company
hirify.global is shaping the future of communications, delivering innovative solutions to hundreds of thousands of businesses and empowering millions of developers worldwide to craft personalized customer experiences.
What you will do
- Lead and optimize lifecycle and engagement programs that drive measurable growth across hirify.global’s product portfolio.
- Coordinate and execute omnichannel campaigns across email, website, hirify.global Console, SMS, and in product experiences.
- Design, run, and scale experiments to refine messaging, timing, and channel mix, with a strong bias toward fast iteration and learning.
- Collaborate with peers, analytics, product, and ops to build data-informed programs using hirify.global Segment, Salesforce, and reverse ETL pipelines.
- Continuously analyze program performance and use insights to refine strategy, increase customer value, and accelerate product adoption.
Requirements
- 5+ years in growth marketing with experience driving activation, adoption, and revenue impact in a SaaS environment.
- Hands-on experience with advanced orchestration platforms like Segment, reverse ETL pipelines, Salesforce, and in-product orchestration tools to build and target discrete audiences.
- Comfortable leveraging AI agents and automation tools to accelerate campaign production, experimentation, personalization, and insight generation at scale.
- Proven ability to design and execute omnichannel programs triggered by customer behavior, intent signals, and lifecycle data.
- Strong understanding of the customer lifecycle and how to identify moments that influence product usage and future value.
- Analytical mindset with the ability to independently explore data, develop insights, and convert findings into actions.
Nice to have
- Experience in Python and SQL for data analysis, prototyping, and automation.
- Familiarity with BI tools such as Looker or Tableau.
- Hands-on experience with machine learning and generative AI, particularly in applying these techniques to sales or growth use cases.
- Strong communication and stakeholder management skills, with experience collaborating across global, cross-functional teams.
- Proficiency in European languages.
Culture & Benefits
- Competitive pay, generous time off, ample parental and wellness leave, healthcare, a retirement savings program, and much more.
- Prioritize connection and opportunities to build relationships with our customers and each other.
- Empower employees to build positive change in their communities by supporting their volunteering and donation efforts.
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