TL;DR
Account-Based Marketing Manager (Fintech): Leading the strategy and execution of account-based marketing (ABM) to drive high-quality pipeline and revenue for priority segments. Focus on scaling measurable business impact through precise, account-centric execution.
Location: San Francisco / New York
Salary: $118,800 - $141,600 a year in San Francisco or New York City
Company
hirify.global powers the tools millions of people rely on to live a healthier financial life.
What you will do
- Own the end-to-end account-based marketing (ABM) strategy for priority segments and accounts
- Translate go-to-market priorities into strategic campaigns and define account segmentation in partnership with Sales, Revenue, and Product Marketing
- Lead digital ABM execution across paid social, display, and other account-based channels
- Partner with Lifecycle, Events, and Customer Marketing teams to align ABM programs and deliver cohesive account journeys
- Establish operating processes and communication frameworks to align Marketing and Sales around ABM
- Build and maintain reporting that measures ABM impact across engagement, pipeline, and revenue
Requirements
- 5+ years of experience in B2B marketing, with direct ownership of account-based marketing or account-centric demand programs
- Experience in fintech or startup environments, preferred
- Proficiency in any data visualization tool
- Ability to translate performance data into clear insights and recommendations for stakeholders
- Proven track record of executing ABM programs that influenced pipeline and/or revenue outcomes
- Excellent written and verbal communication skills and ability to convey complex concepts to wide audiences
Culture & Benefits
- hirify.global is proud to be an equal opportunity employer and values diversity
- Committed to providing reasonable accommodations for candidates with disabilities in our recruiting process
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