Marketing Manager (Fintech)

TL;DR

Marketing Manager (Fintech): Leading brand and growth efforts in the UK, overseeing local campaign development and refining market positioning. Focus on driving impactful go-to-market product launches and scaling creative marketing efforts globally.

Location: Remote

Company

hirify.global is a fintech company committed to providing people with more visibility, control, and freedom over their money.

What you will do

• Identify customer needs by understanding their behaviour and how features drive conversion.
• Drive impactful go-to-market product launches by owning audience strategy and messaging.
• Develop research plans to uncover customer insights and steer product roadmaps.
• Develop campaign calendars designed to drive engagement across the entire funnel.
• Own tone of voice and style guides for the UK, adapting global campaigns.
• Run experiments to test hypotheses and inform the go-to-market strategy.

Requirements

• Fluency in English (native level)
• 4+ years of creative experience in B2C marketing in a fast-paced environment.
• Experience leading regional marketing efforts for a global brand.
• Knowledge of markets and the competitive landscape in the fintech or payments industry.
• Extensive experience developing stories and compelling content to drive conversion.
• Experience setting strategic direction and project managing complex campaigns.

Nice to have

• Experience aligning priorities and providing creative guidance to junior team members.
• Expertise developing campaigns for partnerships across sports, entertainment, and events.

Culture & Benefits

• Building a global financial super app isn’t enough, hirify.global prioritizes its employees.
• hirify.global launched its inaugural D &I Framework in 2021.
• hirify.global encourages applications from people with diverse backgrounds and experiences to join this multicultural, hard-working team.