Research Analyst (Adtech)

TL;DR

Research Analyst (Adtech): Turning data into compelling stories to shape advertiser spending in the creator economy space with an accent on quantitative and qualitative insights for ad sales prospecting and brand relationships. Focus on refining strategic positioning, external messaging, and sales materials to drive revenue growth and strengthen market presence.

Location: Onsite in Culver City, California, United States

Salary: $75,000–$85,000 per year

Company

hirify.global empowers Creators with capital, data, and insights to scale their programming into sustainable media businesses and connect brands with creator-led franchises.

What you will do

• Help build a scalable insights support practice that generates critical insights for the ad sales prospecting and RFP process.
• Develop sales narratives using data and insights to showcase hirify.global's holistic value proposition.
• Collaborate with the sales organization to define campaign KPIs.
• Operationalize and lead first and third-party measurement programs to showcase the value of hirify.global network media.
• Fulfill ad-hoc sales research requests leveraging audience metrics, consumer insights, and market trends.
• Partner with internal analytics to build tools and automate processes for pre and post-sale requests.

Requirements

• 2-4 years of related media/ad sales research experience.
• Experience at a media agency or large data-driven media supplier.
• Experience with media research and software programs (e.g., Nielsen, comScore, Tubular Labs).
• Expertise in developing and interpreting results from primary quantitative research initiatives (e.g., brand lift).
• Strong presentation skills to translate data into actionable insights.
• Proficiency with Excel, PowerPoint, and Google Suite.

Nice to have

• Programming and statistics skills (e.g., Python or R).
• Experience using and building data visualization tools (e.g., Power BI, Tableau).

Culture & Benefits

• Medical, dental, and vision insurance covered up to 100%.
• 401(k) matching and stock options.
• Discretionary PTO.
• Complimentary gym access.
• Autonomy, upward mobility, and a diverse, equitable, and inclusive culture.