Senior Social Media Manager

TL;DR

Senior Social Media Manager (Marketing): Overseeing pan-European social media strategies and multi-channel execution with an accent on data-driven campaign performance and editorial planning. Focus on managing cross-market content, driving audience engagement, and optimizing brand alignment across diverse European audiences.

Location: Hybrid (must be based in or able to commute to Frankfurt or Berlin, Germany)

Company

A global marketing and communications network serving challenger brands like Hyundai, Kia, and Genesis.

What you will do

• Plan and execute monthly social media editorial calendars ensuring consistent brand alignment.
• Manage multiple social media channels across European markets by leveraging local trends and audience insights.
• Own content performance metrics and develop innovative engagement strategies for each platform.
• Lead performance reporting and provide actionable recommendations to optimize campaign success.
• Collaborate with internal strategy, content creation, and paid media teams to ensure integrated campaigns.
• Support on-site teams during live events to manage real-time social media content.

Requirements

• 4-5 years of digital agency experience required.
• Business fluent English and German language skills required.
• Proven track record in multi-market account management within an advertising agency.
• Deep understanding of the social media ecosystem including strategy, community management, and reporting.
• Advanced proficiency in PowerPoint and Microsoft tools for strategy and reporting.
• Openness to business travel.

Culture & Benefits

• International and inclusive team environment.
• Hybrid work policy with work-from-home days on Mondays and Fridays.
• Subsidized lunch program and fresh fruit baskets.
• Career development programs and professional training opportunities.
• Wellness support including gym membership contributions and a mental health app subscription.
• Pet-friendly office with modern, ergonomic workstations.