Game Market Analyst (Roblox)

TL;DR

Game Market Analyst (Roblox): Identifying unique Roblox game opportunities by analyzing player trends, competitor titles, and viral content across platforms like Roblox and TikTok with an accent on A/B testing, concept validation, and data-driven insights. Focus on generating and evaluating game concepts that align with market opportunities and player demand, and translating data into actionable recommendations for studio leadership.

Location: Flexible work location from one of our offices (Rennes, Paris, Đà Nẵng), or fully remote.

Company

hirify.global is a gaming studio creating innovative titles, with a focus on the Roblox ecosystem.

What you will do

• Monitor Roblox, TikTok, and broader gaming markets to spot emerging trends and viral gameplay patterns.
• Generate and evaluate unique Roblox game concepts that align with market opportunities and player demand.
• Run A/B tests and pilot projects on Roblox to validate ideas and measure early player engagement.
• Analyze test performance, KPIs, and player feedback to recommend which ideas move forward to production.
• Work closely with Game Designers to ensure new concepts are translated into successful, market-ready titles.
• Deliver clear, actionable reports on trends, test results, and recommendations for studio leadership.

Requirements

• Proven experience as a Business Analyst, Market Researcher, or similar role in the gaming industry.
• Strong knowledge of Roblox ecosystem and player behavior.
• Experience with trend tracking across social platforms (e.g., TikTok, YouTube, Discord communities).
• Hands-on skills in A/B testing and analyzing player funnels/KPIs.
• Analytical mindset with the ability to translate data into actionable insights.
• Proactive and passionate about discovering what makes games go viral.
• Fluent in English (written & spoken).
• Passion for games, user-generated content (UGC) platforms, and innovation in gameplay.

Culture & Benefits

• Competitive salary with performance bonuses.
• Flexible work location from one of our offices, or in remote.
• Flexible working hours (40h/week, Mon–Fri).
• Regular training & workshops on both hard and soft skills.
• Learn directly from experienced managers & mentors.
• An international, creative, and friendly environment where your ideas are valued.

Hiring process

• Submit CV.
• Motivational letter is mandatory.