Senior Revenue Marketing Manager (GCR)

TL;DR

Senior Revenue Marketing Manager (GCR): Shaping customer connections and transforming marketing influence into pipeline impact with an accent on evaluating and optimizing integrated, multi-channel marketing strategies. Focus on analyzing end-to-end inbound revenue funnel performance to drive new logo acquisition, upsell, and renewal in the GCR market.

Location: Must be based in Beijing, China

Company

hirify.global is a company that provides marketing measurement and analytics solutions for mobile apps.

What you will do

• Partner closely with Sales to evaluate the full inbound revenue funnel.
• Support Marketing leadership in designing scalable inbound strategies for the GCR market.
• Build and manage goal-setting and performance measurement across all inbound marketing channels.
• Plan, organize, and report on alignment and review cadences between Marketing, Sales, and SDR teams.
• Develop persona-based activation strategies for Strategic, Enterprise, Mid-Market, and SMB segments.
• Lead the evaluation, implementation, and adoption of marketing automation tools for the GCR market.

Requirements

• 5+ years of experience in B2B marketing, growth marketing, or revenue/pipeline-focused roles.
• Strong strategic thinking combined with hands-on execution ability.
• Excellent analytical skills, able to interpret data and extract insights.
• Familiarity with mobile apps, SaaS, and marketing technologies.
• Proficiency in Excel.
• Must be located in Beijing, China.

Nice to have

• Field marketing experience.
• Experience working with agencies, freelancers, and external vendors.