Sr Field Marketing Specialist

TL;DR

Sr Field Marketing Specialist (Marketing): Lead field marketing initiatives to drive pipeline generation and accelerate sales cycles with an accent on data-driven strategy, stakeholder engagement, and scalable program execution. Focus on designing and optimizing high-impact customer acquisition and expansion programs across virtual and in-person events, account-based campaigns, and integrated marketing channels.

Location: Remote (US)

Salary: $85,000–$100,000

Company

hirify.global is a global networking leader delivering cloud-driven networking solutions with a focus on machine learning, AI, analytics, and automation to accelerate digital transformation.

What you will do

• Define and execute field marketing strategy aligned with corporate objectives and sales targets.
• Build and refine strategy based on ROI analysis, pipeline attribution, and predictive analytics.
• Manage pipeline targets and optimize programs to improve conversion rates.
• Collaborate with sales, channel, marketing, and product teams to align campaigns and content.
• Create and execute joint go-to-market strategies with key partners.

Requirements

• Location: Must be based in the United States or able to work remotely within the US.
• Bachelor's degree in Marketing, Business, or related field; MBA preferred.
• 7+ years of experience scaling field marketing programs with direct pipeline accountability.
• Strong knowledge of demand generation funnels, sales processes, and revenue operations in B2B.
• Advanced skills in pipeline attribution, conversion analysis, and ROI optimization using Salesforce and HubSpot.
• Excellent written and verbal communication skills.

Culture & Benefits

• Inclusive workplace valuing diversity and differences.
• Opportunity to work remotely within the US.
• 20%-25% domestic travel.
• Focus on innovation and data-driven marketing strategies.