Regional Marketing Manager

TL;DR

Regional Marketing Manager (Marketing): Driving multi-channel marketing campaigns and localizing global strategies to increase brand awareness and lead generation in North America with an accent on campaign optimization, data-driven decision making, and stakeholder collaboration. Focus on planning and executing regional marketing events, managing marketing automation and CRM platforms, and aligning marketing efforts with sales objectives.

Location: Hybrid role based in the Greater Toronto Area, Canada

Company

hirify.global provides an API-first platform connecting food and retail industries to expand revenue and simplify operations globally.

What you will do

• Lead data enrichment and workflow optimization using marketing automation and CRM platforms.
• Implement and track marketing campaigns from planning to post-campaign analysis.
• Analyze campaign performance metrics to optimize and identify improvement opportunities.
• Develop and localize marketing materials for regional needs ensuring consistent brand messaging.
• Plan and organize regional marketing events including virtual and in-person activities.
• Collaborate with internal teams and external partners to align campaigns with sales goals.

Requirements

• Must be legally authorized to work in Canada with no relocation assistance provided.
• Fluency in English with strong written and verbal communication skills.
• 3–5 years of marketing experience focused on campaign implementation and optimization in food tech, restaurant, or hospitality industries.
• Experience with marketing automation and CRM platforms such as HubSpot.
• Proven ability to manage multi-channel marketing campaigns and analyze performance metrics.
• Strong organizational and interpersonal skills to manage multiple projects and collaborate effectively.

Nice to have

• Background or strong understanding of the B2B SaaS industry.

Culture & Benefits

• Dedicated learning budget for skill and knowledge expansion.
• Opportunity to solve significant challenges impacting global tech industry.
• Work in a culture focused on innovation with frequent releases and new features.
• Collaborate with a diverse, international team valuing transparency and multiple perspectives.
• Join a rapidly scaling SaaS unicorn with impactful contributions.
• Regionally tailored compensation and benefits packages.