TL;DR
Demand Programme Specialist (SaaS): Manages and executes multi-channel programs for demand creation and capture with an accent on orchestrating always-on campaigns and high-impact digital initiatives. Focus on analyzing program data, optimizing performance, and driving measurable revenue growth through MQL quality and volume.
Location: Remote (global) or from one of our hubs, including Toronto.
Company
hirify.global offers digital product companies a Merchant of Record approach to payment infrastructure, serving over 5000 software sellers globally.
What you will do
- Plan, organize, and execute full-funnel demand generation programs that convert awareness into qualified demand.
- Collaborate with the wider team to produce and promote program assets, including webinars and gated content.
- Analyze program-specific marketing data, report weekly on activity performance, and develop new activities.
- Work closely with BDR and Sales teams to ensure efficient lead handoffs and improve program success.
- Impact sales efficiency and company revenue growth by increasing MQL quality and volume.
Requirements
- Proven experience executing integrated demand programs across channels including ads, email, web, social, and digital events.
- 5+ years of experience in digital marketing or demand generation within the SaaS industry.
- Strong verbal and written communication skills with a proven bias for action and results.
- Ability to analyze campaign metrics and use data to plan and optimize program performance.
- Strong cross-channel marketing mastery and tech-savviness.
Culture & Benefits
- Transparent, collaborative, and respectful culture with values like "hirify.global for others" and "hirify.global together".
- Full suite of benefits including attractive salaries, stock options, and private healthcare.
- Digital-first company, offering remote work, stylish hubs, or a hybrid model.
- Unlimited holidays and enhanced parental leave.
- Investment in learning with an annual learning fund and regular training.
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