TL;DR
Esports Social Media Specialist: Lead digital presence and community engagement for esports brands with an accent on platform-specific content creation and trend spotting. Focus on building authentic brand voices, managing live event coverage, and leveraging esports culture for impactful social media strategies.
Company
hirify.global is a Malta-based startup founded in 2024, specializing in B2B services across Marketing, Tech, Data Analytics, Customer Support, HR, and Compliance with deep roots in the iGaming industry.
What you will do
- Develop and execute content calendars aligned with esports events and industry news.
- Create platform-first content including short-form videos and live-tweeting matches.
- Engage with esports fans, influencers, and pro players to build community.
- Identify and leverage viral esports trends and memes to maintain brand relevance.
- Analyze engagement metrics and provide actionable insights for campaigns.
- Collaborate with creative teams, partnerships, and pro-teams to ensure brand consistency.
Requirements
- Deep knowledge of major esports titles and passion for esports as a professional sport.
- 2–4 years experience managing social media for gaming brands or esports organizations.
- Basic proficiency in Adobe Creative Suite or advanced mobile editing skills.
- Strong understanding of internet culture and gaming community language.
- Willingness to work non-traditional hours to cover live global events.
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