Product Marketing Manager (Regulated Industries)

TL;DR

Product Marketing Manager (Regulated Industries): Drive global marketing strategy and execution for hirify.global's regulated industry solutions, focusing on Public Sector and Financial Services. With an accent on compliance frameworks and industry-specific go-to-market programs. Focus on crafting certification-ready content, building sales plays, and navigating complex regulatory environments.

Location: Hybrid, New York or San Francisco office-centric with remote work on Wednesdays and Fridays

Salary: $182,000 - $207,000

Company

hirify.global is a leading platform for human + AI collaboration, recognized for workplace culture and innovation with 13+ offices worldwide.

What you will do

• Position and launch hirify.global Gov as the preferred platform for government agencies with FedRAMP compliance
• Create industry-specific sales plays, objection handlers, and ROI frameworks for Public Sector and Financial Services
• Collaborate with sales leaders to design ongoing industry programs and partnerships
• Develop keynotes, whitepapers, compliance documentation, and demo libraries tailored to regulated industries
• Monitor regulatory changes and competitive landscape to inform GTM strategy
• Track marketing program metrics to demonstrate effectiveness and guide investments

Requirements

• Location: Must be able to work hybrid in New York or San Francisco offices
• 7+ years of product marketing experience, preferably in regulated industries
• Deep knowledge of compliance frameworks such as FedRAMP, FISMA, SOC 2, FINRA
• Proven ability to develop messaging for C-suite and senior government decision-makers
• Experience managing complex, long-cycle enterprise sales marketing programs
• Strong collaboration skills across Sales, Product, Legal, Security, and Customer Success teams

Nice to have

• Experience with government procurement processes and financial services buying committees
• Curiosity and willingness to leverage AI tools and emerging technologies

Culture & Benefits

• Comprehensive compensation including base salary, equity, and incentives
• Mental health, wellness, and fitness benefits
• Career coaching and support
• Inclusive family building benefits
• Long-term savings and retirement plans
• In-office culinary options catering to dietary preferences