Senior Email Marketing Manager

TL;DR

Senior Email Marketing Manager (Marketing): Developing and executing end-to-end email marketing strategies with an accent on segmentation, A/B testing, and deliverability monitoring. Focus on optimizing campaign performance using data insights and aligning messaging with product and business goals.

Location: Hybrid, with options for onsite in Kyiv, Lviv, Warsaw or global remote work.

Company

hirify.global is a venture builder that creates international IT companies according to venture capital investment guidelines.

What you will do

• Develop and execute an end-to-end email marketing strategy.
• Own the full process including segmentation, copywriting, visual briefing, A/B testing, deliverability monitoring, and reporting.
• Continuously optimize campaign performance using data insights and experimentation.
• Collaborate with product, design, and analytics teams to align messaging.
• Monitor key metrics (OR, CTR, CR, churn) and proactively identify improvement opportunities.
• Maintain a clean and engaged subscriber list to ensure high deliverability and compliance.

Requirements

• 3+ years of hands-on experience in email marketing in B2C, ideally with a subscription business model.
• Strong understanding of lifecycle marketing, segmentation, and user journey mapping.
• Experience with big volumes of emails, sending at least 100k+ emails per month.
• Experience with ESPs like Customer.io, ActiveCampaign, MailChimp, or eSputnik.
• Strong analytical skills and experience running A/B tests, interpreting campaign data, and drawing actionable insights.

Culture & Benefits

• An opportunity to build a fast-growing career in a young company.
• Work with a strong, results-driven team.
• A culture that values efficiency and common sense in decision-making.
• Learning and development opportunities including mentorship, internal academies, professional communities, and external courses.