Lead Product Marketing Manager (Fintech)

TL;DR

Lead Product Marketing Manager (Fintech): Drive go-to-market success for hirify.global’s Liquidity product pillar by defining product positioning, crafting GTM strategies, and executing impactful launches. Focus on developing strategic initiatives, competitive intelligence, and cross-functional collaboration to strengthen hirify.global’s position as a leading global stablecoin network.

Location: Remote (United States)

Salary: $145,000 - $192,500

Company

hirify.global is a financial technology company focused on blockchain-based digital money infrastructure, including USDC stablecoin, enabling global, instant, and cost-effective payments and commerce.

What you will do

• Collaborate cross-functionally to develop, position, and launch products globally.
• Drive go-to-market excellence including market validation, messaging, and launch execution.
• Develop data-driven insights to refine product and marketing strategies.
• Create compelling narratives and packaging to drive customer engagement and growth.
• Empower sales and partnerships with training and enablement assets.
• Lead competitive intelligence and strategic initiatives shaping company direction.

Requirements

• Location: Must be based in the United States or able to work remotely within US time zones.
• 7+ years of product marketing experience with 2+ years in crypto, payments, or financial services.
• 5+ years of domain knowledge in traditional finance, payments, DeFi, or crypto.
• Strong understanding of blockchain fundamentals and fintech products.
• Excellent communication and storytelling skills for diverse audiences.
• Proactive team player with strong cross-functional collaboration and strategic thinking.