Product Marketing Manager (Fintech)

TL;DR

Product Marketing Manager (Fintech): Bringing new innovations in bank payment solutions to market and driving adoption at scale with an accent on defining GTM launch of cashflow products and features, business impact, and compelling commercial narratives. Focus on scaling current products like Same Day Settlement, identifying new ways to improve liquidity, and translating complex innovations into clear value propositions.

Location: Hybrid (London, UK)

Salary: £64,720–£97,080

Company

hirify.global is a global bank payment company processing over US$130bn+ of payments annually across 30+ countries, using AI-powered solutions to improve payment success and reduce fraud.

What you will do

• Define and drive the go-to-market launch of new cashflow products and features.
• Collaborate with product managers to translate technical nuances into compelling commercial narratives for sales and customer success teams.
• Utilize quantitative and qualitative customer research to uncover insights that shape product strategy and propositions.
• Work cross-functionally across product development, commercial strategy, sales, customer success, and marketing.
• Own outcomes, measuring success by adoption rates and business impact, and iterating based on data.

Requirements

• B2B product marketing experience with a track record of launching complex solutions.
• Ability to craft compelling narratives and translate complex payment innovations into clear value propositions.
• Comfortable with analytics tools, tracking KPIs, and using data insights for GTM strategy.
• Expertise in creating sales enablement materials such as training materials, pitch decks, and case studies.
• Strong technical translation skills to explain complex payment concepts to both technical and non-technical audiences.
• Competitive intelligence skills to understand the market landscape and articulate differentiation.

Nice to have

• Payments or fintech experience.

Culture & Benefits

• Dedicated support and medical cover for wellbeing.
• Work from anywhere for up to 90 days in any 12-month period with a hybrid working model.
• Equity for all permanently employed GeeCees.
• Tailored parental leave.
• Generous holidays, 3 volunteer days, and 4 wellness days annually.
• Culture defined by values: start with why, make it happen, act with integrity, care deeply, and be humble.