Senior Advocacy Marketing Lead

TL;DR

Senior Advocacy Marketing Lead: Build and scale a global customer advocacy program focused on increasing customer advocates, stories, and engagement. With an accent on customer storytelling, program management, and cross-functional collaboration. Focus on designing and implementing advocacy strategies, driving customer engagement initiatives, and measuring program impact.

Location: Hybrid in Germany (Berlin, Göppingen, Munich) with up to 50% home office and onsite onboarding at HQ office

Company

hirify.global is a leader in remote connectivity software leveraging technologies like Augmented Reality and Artificial Intelligence to innovate digitalization globally with over 1,500 employees.

What you will do

• Own and develop the global customer advocacy marketing strategy to increase advocates, stories, reviews, and in-person engagements
• Lead implementation and adoption of the hirify.global Voices advocacy platform collaborating with multiple stakeholders
• Align Customer Advisory Board and strategic customer engagement initiatives across regions
• Integrate third-party review platforms into advocacy efforts
• Embed customer proof points into marketing campaigns and sales materials
• Track and report program performance and share best practices with regional teams

Requirements

• Location: Must be based in Germany or able to work hybrid from Berlin, Göppingen, or Munich
• 7+ years marketing experience focused on customer advocacy, corporate communications, or customer marketing
• Proven experience managing customer programs including advisory boards and user communities
• Strong communication and project management skills with operational discipline
• Customer-first mindset and passion for customer success
• Highly organized and strategic thinker with excellent execution skills

Culture & Benefits

• Onsite onboarding at HQ office
• Competitive compensation including bonuses, company stocks, and pension plan top-ups
• Public transport friendly offices and option to lease e-bike (Germany only)
• Access to corporate benefits platform with discounts and special gym terms
• Regular team events, open door policy, no dress code, and leadership lunches
• Hybrid and flexible work with up to 50% home office and Work From Abroad program allowing 40 days outside contracting country
• Diversity and inclusion as core values with active initiatives