Head of GTM Content

TL;DR

Head of GTM Content: Leading a talented team to produce best-in-class B2B content for the private markets ecosystem with an accent on editorial vision, content strategy, and leveraging emerging tools like AI. Focus on pioneering new content formats, integrating content deeply into marketing strategies, and driving business goals through the funnel from brand awareness to client conversion.

Location: Onsite in San Francisco, CA

Salary: $176,000–$220,000

Company

hirify.global provides world-class software and services connecting founders, investors, and limited partners in venture capital, private equity, and private credit, building the end-to-end ERP platform for private markets.

What you will do

• Lead and manage a team of senior editors and writers to cultivate a high-functioning, collaborative, and purpose-driven editorial team aligned with the wider marketing organization.
• Champion the role of content and represent the team in companywide, big-picture strategic conversations, infusing creativity while pushing operational excellence.
• Provide an editorial vision that drives content strategies supporting business-wide goals for audience engagement, acquisition, retention, and conversion.
• Partner closely with leaders of the SEO, product marketing, creative, and demand-generation teams to drive omnichannel content campaigns.
• Develop repeatable and scalable editorial processes for ideation, creation, optimization, distribution, and governance.
• Lead a results-based editorial culture that prioritizes data-rich insights to track content performance, inform editorial decisions, and optimize strategies.

Requirements

• Track record of managing teams and processes that produce best-in-class B2B content, demonstrating creative thinking to future-proof content in a rapidly changing environment.
• Deep understanding of the private markets, including startup fundraising, venture capital, private equity, private credit loan operations, and limited partner investing.
• Advanced, industry-leading knowledge of SEO, LLMs, AI tools, and data-driven content strategies, with a track record of leveraging emerging tools for editorial processes.
• Demonstrated knowledge of global ecosystems, including producing private markets content related to non-U.S. regions.
• Proven success in building scalable content programs that deeply engage target audiences and move them through the funnel.
• Outstanding writing, editing, and research skills, comfortable producing and refining technical and analytical content.
• Strong cross-functional communication skills and the ability to collaborate across departments in a fast-paced, high-growth setting.

Culture & Benefits

• Join a team creating infrastructure that accelerates innovation and empowers more ownership in the private markets.
• Work collaboratively and cross-functionally to challenge the status quo with helpful, relentless, unconventional, and kind hirify.globalns.
• Receive a market competitive salary and equity for all full-time roles.
• Access exceptional benefits as part of hirify.global’s compensation package.
• Experience a positive interview process with accommodations available for disabilities or medical conditions.