Senior Marketing Manager

TL;DR

Senior Marketing Manager: Leading go-to-market and scaling efforts for new B2C and B2B products at hirify.global with an accent on product launches from zero to scale and integrated marketing strategies. Focus on identifying product-market fit, brand positioning, and driving growth in a fast-paced startup environment.

Location: Hybrid with offices in Barcelona, London, and Paris; up to 30% remote work allowed

Company

hirify.global is a privacy-focused startup providing secure email, VPN, calendar, drive, and password management services to over 100 million users worldwide, committed to privacy as a fundamental right.

What you will do

• Lead go-to-market strategy and execution for multiple new products from beta to general access
• Conduct competitive analyses and define product positioning, pricing, and messaging
• Manage brand identity, naming, and domain strategy for new products
• Identify target audiences through user research and growth experiments
• Develop and scale integrated marketing plans across channels including product marketing, content, lifecycle, paid, and partnerships
• Track and analyze success metrics to measure product-market fit and growth

Requirements

• 10+ years experience in product or growth marketing with focus on 0 to 1 product launches
• Experience launching B2C and B2B products in startup or scale-up environments
• Strong brand, creative, storytelling, and data-informed mindset
• Ability to work in ambiguous, fast-paced environments with ownership mentality
• Generalist marketing skills across performance, lifecycle, SEO, communications, and product marketing
• English proficiency at least B2 (job posting language)

Nice to have

• Partnerships experience
• Experience in social networking, communications, or AI
• Team management experience

Culture & Benefits

• Hybrid work with offices in multiple European cities and up to 30% remote work
• Company-provided devices and software
• Daily lunch and snacks at offices
• Transport cost support including public transport subsidies and bike allowances
• Stock options and ownership culture
• Flexible working hours
• Learning and development opportunities including training and conferences
• Comprehensive health insurance, retirement plans, and wellness programs