Senior Manager of Product Marketing (AI)

TL;DR

Senior Manager of Product Marketing (AI): Leading the positioning, launch, and growth of hirify.global's products globally with an accent on developing compelling narratives that drive customer adoption. Focus on defining go-to-market strategies, collaborating across teams, and leveraging customer insights to enhance product messaging.

Location: On-site in San Francisco, CA or New York, NY

Company

hirify.global is a pioneering sleep fitness company focused on optimizing human potential through advanced sleep technology.

What you will do

• Develop and own core positioning and messaging for products.
• Define and execute go-to-market strategies for product launches.
• Collaborate with Brand Marketing to create content marketing strategies.
• Lead market research and competitive analysis.
• Define success metrics for product marketing initiatives.

Requirements

• 5+ years of experience in product marketing or brand strategy.
• Proven success in launching products and leading GTM campaigns.
• Expertise in developing differentiated positioning and messaging.
• Exceptional communication skills for presenting to stakeholders.
• Deep understanding of customer segmentation and lifecycle marketing.