Digital Marketing Specialist (SaaS)

Location: Remote; candidates must permanently live and work in the United States

Salary: $55,000–$65,000 per year, plus equity

Company

hirify.global develops a photo documentation and productivity SaaS application for contractors, focused on communication, accountability, and customer trust.

What you will do

• Build, launch, manage, and optimize campaigns across Meta, Google, LinkedIn, YouTube, TikTok, and emerging advertising platforms.
• Manage targeting, audience segmentation, budgets, bidding, creative variations, delivery, pacing, and performance.
• Run structured A/B and multivariate tests across ads, landing pages, and conversion flows.
• Maintain campaign tracking, naming conventions, measurement standards, and reporting workflows.
• Analyze funnel and campaign data to improve acquisition efficiency and signup quality, turning findings into recommendations.
• Partner with Growth Marketing, Revenue Marketing, Creative, and Web teams on campaign strategy, landing pages, creative feedback, and continuous optimization.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• 3+ years of digital marketing experience focused on campaign management and optimization across major advertising platforms such as Meta, Google Ads, LinkedIn, YouTube, or TikTok.
• Experience analyzing performance data with tools such as GA4, Google Tag Manager, Looker Studio, or comparable analytics and reporting platforms.
• Experience executing and analyzing A/B tests and structured experiments, with working knowledge of audience segmentation, attribution, and funnel analysis.
• Clear communication skills for explaining performance insights and testing results to cross-functional stakeholders.
• Strong organization, sound judgment, analytical thinking, creativity, and the ability to manage multiple campaigns and priorities.
• A continuous growth mindset, willingness to learn, and ability to solve complex problems creatively.
• Permanent residence and work in the United States is required.

Nice to have

• Experience with B2B SaaS, app-based products, or subscription-based businesses.
• Google Ads, Meta Blueprint, or LinkedIn Marketing certifications.
• Experience with CRO tools or landing page experimentation platforms.

Culture & Benefits

• Remote salaried position with a culture centered on showing up, growth, responsibility, inclusion, and doing good.
• Meaningful equity and additional company benefits.
• Emphasis on experimentation, continuous learning, innovation, and measurable impact.
• Equal-opportunity workplace that considers applicants without regard to personal characteristics or traits.

Hiring process

• Applications must be submitted directly through the hirify.global careers page.
• Resumes sent to the accommodation and technical-support email will not be reviewed or responded to; that email is only for application or interview process accommodations and technical issues.