Regional Sales Lead (Crypto)

Location: Abu Dhabi, UAE; on-the-ground role serving the MENA market

Company

hirify.global is a cryptocurrency exchange and digital financial platform providing trading, payments, wealth management, custody, institutional services, and Web3 products to users worldwide.

What you will do

• Build and develop affiliate networks among high-net-worth clients, professional traders, and active crypto communities.
• Source and manage partnerships with crypto KOLs, influencers, and media channels, including campaigns, co-branded content, and referral programs.
• Manage relationships with high-net-worth individuals and trading groups, connecting them with OTC, VIP, and institutional-grade products.
• Develop locally relevant user acquisition strategies and monitor crypto regulation, competitors, and community sentiment across MENA.
• Track affiliate acquisition OKRs, including registrations, deposit conversion, trading volume, retention, CPA, LTV, and ROI, and optimize performance.
• Collaborate with product, compliance, marketing, and VIP teams to localize offerings and improve the Mandarin-speaking user experience.

Requirements

• 3+ years of experience in cryptocurrency, FX, fintech, or financial services, with a demonstrable record of building affiliate networks or business development pipelines from scratch.
• Experience in business development or affiliate management, including referral economics, commission structures, and partner lifecycle management.
• Strong project management skills and the ability to manage multiple partner relationships, campaigns, and deadlines.
• Data-driven approach to acquisition OKRs, segmentation, and analytics, including CPA, LTV, ROI, deposit conversion, and volume per referred user.
• Self-starter mindset with the ability to identify opportunities and develop execution plans independently.

Nice to have

• Previous experience at a cryptocurrency exchange.
• Experience working across time zones and with cross-cultural teams in a global organization.
• Passion for blockchain technology, DeFi, and crypto payments.

Culture & Benefits

• Study Growth Fund supporting professional development and continuous learning.
• Internal team-building activities, workshops, and events.
• Collaboration with an international team across global locations.
• Career advancement opportunities and internal mobility within a rapidly expanding company.