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Чётко описанная роль в AI-SaaS компании с ответственностью за кампании и воронку продаж; при этом работа охватывает сразу несколько маркетинговых каналов.
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Growth Marketing Manager (AI) (B2B SaaS): Executing and optimizing integrated growth campaigns across paid media, content, nurture, ABM, SEO/GEO, webinars, and lifecycle channels with an accent on funnel analytics, experimentation, and AI-assisted marketing workflows. Focus on improving lead-to-opportunity conversion, optimizing LinkedIn and Google Ads, and applying A/B testing and automation to increase pipeline contribution.
Location: Remote (United States); other location: Ecuador
Company
hirify.global provides an AI-powered supply chain platform that digitizes production-chain processes and delivers visibility, control, and intelligence for global brands, retailers, and suppliers. The platform serves more than 12,000 customers.
What you will do
Execute integrated growth and demand-generation campaigns across paid, organic, email, nurture, ABM, webinars, and other channels.
Manage campaigns from planning and launch through optimization, reporting, and follow-up, coordinating with Content, Creative, Web, Product Marketing, Sales, and RevOps.
Create, edit, and repurpose B2B content for campaigns, email, social media, landing pages, and demand-generation programs.
Own day-to-day optimization of LinkedIn Ads and Google Ads, and partner on SEO and GEO initiatives for traditional and AI-driven search.
Develop nurture, re-engagement, segmentation, retargeting, and lifecycle programs for high-value leads and target accounts.
Analyze funnel and campaign data, identify conversion gaps, run A/B tests, and apply AI and automation to improve pipeline contribution and marketing workflows.
Requirements
5+ years of experience in growth marketing, demand generation, digital marketing, or a related B2B marketing role.
Experience executing integrated, multi-channel campaigns across paid, email, nurture, ABM, and digital channels.
Hands-on B2B content creation, editing, and repurposing experience.
Hands-on experience with paid media, including LinkedIn Campaign Manager and Google Ads.
Strong understanding of campaign testing, A/B experimentation, conversion optimization, audience segmentation, retargeting, and lifecycle marketing.
Experience analyzing marketing and sales funnels and improving conversion and progression from lead and MQL through SQL and opportunity.
Working knowledge of SEO, with interest in GEO and AI-search practices.
Strong analytical, project management, and cross-functional collaboration skills, with the ability to manage multiple programs and priorities.
Comfort working hands-on, bringing forward ideas, and executing them.
Nice to have
Experience in B2B SaaS, enterprise software, ABM, or complex B2B buying environments.
Experience with ABM, account-intelligence, or intent platforms such as 6sense, Demandbase, ZoomInfo MarketingOS, Common Room, or similar tools.
Experience building repeatable AI-assisted or agentic workflows for growth marketing.
Culture & Benefits
Unlimited annual leave and a flexible working environment from home, global hubs, or other comfortable locations.
Autonomy to lead professional or social initiatives and opportunities for personal and professional development.
Global, diverse team spanning 30+ countries.
Remote and hub company and team events, with values centered on excellence, autonomy, courage, and humility.
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