Senior Social Marketing Manager (Growth)

Location: Remote in the U.S.; candidates must live in an approved U.S. location by their first day. Hiring is available anywhere in the U.S. except D.C. and Hawaii. Colorado-based employees may work remotely statewide, from the downtown Denver office, or in a hybrid arrangement. Some compensation-based restrictions may apply in California, Maryland, New York, Pennsylvania, Rhode Island, and Washington.

Salary: $150,000–$180,000 base salary plus a department variable annual bonus.

Company

hirify.global operates a vacation-rental platform focused on making vacation rental easier for homeowners and guests.

What you will do

• Own paid and organic social marketing across Meta and emerging channels, managing campaign structure, budgets, pacing, creative testing, and qualified-lead efficiency.
• Launch Reddit, ChatGPT, TikTok, LinkedIn, and podcast advertising with defined spend plans, expected signals, and stopping criteria.
• Identify new owner audiences and build creator and owner-story programs.
• Manage organic social content, brand voice, community presence, and responses to creative and cultural trends.
• Partner with the creative designer and content team on briefs and execution.
• Measure brand impact through branded search, lift studies, holdouts, and clear reporting of successful and unsuccessful tests.

Requirements

• 6+ years of experience in social or performance marketing, including hands-on ownership of paid social campaigns.
• Experience managing significant paid social spend against cost-per-lead, CPA, or CAC goals and working directly in Meta Ads Manager rather than through an agency.
• Experience building a social account, channel, creator program, or podcast from zero and demonstrating its growth.
• Strong creative judgment, including evaluating hooks, writing actionable briefs, and adapting content to Reddit, TikTok, and LinkedIn.
• Ability to test ideas quickly and systematically and discontinue ineffective approaches.
• Ability to independently interpret platform reporting and product analytics; SQL experience is preferred.
• AI-native working style, including use of tools such as Claude for creative iteration, analysis, and reporting.
• Must be able to live in an approved U.S. location by the first day; D.C. and Hawaii are excluded.

Nice to have

• TikTok or LinkedIn advertising experience.
• Podcast or creator partnership experience.
• Experience with a marketplace or two-sided business.
• Background in real estate or short-term rentals.

Culture & Benefits

• Collaborative, accountable, customer-focused culture with a small, high-ownership Growth team.
• Equity, competitive pay, and a 401(k) with a 4% immediately vested match.
• Paid parental leave, infertility coverage, medical, dental, vision, mental health, and pet insurance benefits.
• Generous PTO, sick leave, holidays, and a personal holiday.
• Annual travel credit after one year and discounts on stays at hirify.global properties.
• Onboarding, learning and development resources, employee resource groups, and accommodation support during hiring.

Hiring process

• Applications are subject to E-Verify and equal opportunity employment requirements.
• Candidates requiring accommodation during the hiring process should notify the recruiter.