Senior Software Developer (Marketing Integrations)

Location: Remote in Canada; listed locations are Toronto, ON and Vancouver, BC

Salary: CAD 120,000–150,000 per year

Company

hirify.global develops and operates interactive gaming products and marketing technology systems.

What you will do

• Own Braze as the technical and product subject-matter expert, driving platform strategy, configuration, and best practices.
• Build and maintain integrations between Braze, player accounts, sportsbook, casino, CRM, data platforms, and third-party services.
• Design player data models, events, attributes, segments, subscriptions, and environments for personalized engagement.
• Lead Braze implementations and migrations, ensuring reliable data, smooth cutovers, and minimal disruption to player communications.
• Build pipelines and monitor platform usage, campaign performance, deliverability, and data consumption.
• Partner with CRM, Marketing, and Product, evaluate adjacent platforms such as Salesforce Marketing Cloud and CDPs, and support documentation, monitoring, and incident response.

Requirements

• Experience owning and configuring Braze as a technical and product platform.
• Experience building integrations with player accounts, sportsbook, casino, CRM, data platforms, and third-party services.
• Experience designing player data models, events, attributes, segments, subscriptions, and environments.
• Experience leading implementations and migrations with reliable data and controlled cutovers.
• Ability to build and maintain pipelines that keep player profiles, wagering activity, events, and segments accurate and current.
• Ability to develop scalable solutions with CRM, Marketing, and Product stakeholders.
• Understanding of security, privacy, consent, and responsible gaming requirements.

Culture & Benefits

• Remote work arrangement in Canada.
• Full-time employment within the Technology - NextGen department.
• Use of Metaview during interviews for note-taking only; it does not evaluate candidates or influence hiring decisions.
• Interview notes are used for recruitment purposes and handled under applicable U.S. and Canadian privacy laws.

Hiring process

• Metaview may be used during interviews to capture key discussion points.