Senior Manager, Social (Mobile App Marketing)

Location: Los Angeles; hybrid and remote options are indicated. Remote work is limited to the US.

Salary: $85,000–$95,000 USD annually for a 40-hour workweek.

Company

hirify.global is a Growth Invention company operating at the intersection of technology and marketing, delivering brand, media, commerce, CRM, and technology services for ambitious brands.

What you will do

• Lead mobile app marketing strategy for hirify.global mobile clients.
• Manage managed-service mobile partners and self-serve advertising platforms, including mobile networks and Apple Search Ads.
• Oversee budgets, campaign setup, tracking links, campaign structures, pacing, benchmarks, and objectives.
• Monitor performance metrics, identify irregularities, and communicate optimization recommendations to internal teams, vendors, and clients.
• Troubleshoot attribution and advertising-platform discrepancies and ensure tracking parameters and attributes are implemented correctly.
• Develop partner research and testing initiatives across creatives, landing pages, audiences, placements, networks, and third-party tools.

Requirements

• At least 3 years of digital marketing experience, including at least 1 year in a client-facing digital marketing role.
• Experience managing accounts with varied goals across B2B, lead generation, eCommerce, and B2C industries.
• Experience buying mobile app install campaigns across mobile ad networks, DSPs, and Apple Search Ads.
• Experience working with a mobile measurement partner (MMP) and understanding of mobile app business models, platforms, app stores, KPIs, and media-buying strategies.
• Strong analytical, organizational, communication, presentation, and interpersonal skills, with the ability to manage multiple tasks and work autonomously.
• Ability to communicate strategies, results, and metrics clearly to internal teams and clients.
• Self-starter mentality, problem-solving ability, computer proficiency, and willingness to learn new technologies.

Nice to have

• Experience with third-party tracking platforms such as Kochava, Adjust, or AppsFlyer.
• Experience with UAC campaigns, Apple Search Ads, or third-party app networks.
• Energetic, creative, hands-on interest in mobile marketing and an entrepreneurial mindset.

Culture & Benefits

• Collaborative, open-door, best-idea-wins environment focused on personal and company growth.
• Healthcare, dental, and vision coverage.
• 401(k) plan with matching.
• Paid time off, company holidays, and parental leave.
• hirify.global participates in E-Verify; candidates must be authorized to work in the United States.
• Equal opportunity employer with an inclusive and barrier-free recruitment process.