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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
GTM Lead (AI AdTech): Taking an AI-powered creative and advertising platform to market through segment positioning, product launches, webinars, website optimization, paid acquisition, and early-customer programs with an accent on measurable B2B SaaS growth. Focus on building the GTM funnel, improving CAC and conversion, generating qualified leads, and turning customer results into repeatable acquisition channels.
Location: Remote within Ukraine or the Czech Republic, or from the Prague office. European business hours required.
Company
hirify.global builds Trivio, an AI-powered AdTech platform combining ad accounts, creative production, launches, and analytics for performance teams.
What you will do
Build the GTM plan by segment, including budgets, channel targets, funnel metrics, and positioning around profit per creative.
Launch product releases, run webinars, and convert webinar activity into qualified leads.
Own website messaging, conversion optimization, and A/B testing.
Set direction for paid acquisition across Meta, TikTok, Google Search, and LinkedIn with the UA manager.
Run the AI creator and early-customer programs, including referrals, presets, results, and case studies.
Review funnel performance weekly, hand qualified leads to sales, and provide sales enablement materials.
Requirements
5+ years of marketing experience, including 2+ years in product marketing or growth for B2B SaaS or an AI tool.
Hands-on experience taking a product or major release to market, with measurable leads, conversion, CAC, and revenue results.
Experience running 5+ lead-generating webinars or events.
Strong performance marketing knowledge across channels, CAC, LTV, and payback; able to brief a media buyer.
Hands-on experience with HubSpot or a similar tool covering funnels, email, and lead sources.
Willingness to write and execute the work directly, not only manage it.
Clear, plain written and verbal communication.
English proficiency at C1 level.
Ability to work European business hours.
Nice to have
AdTech or MarTech experience, such as AI creative tools, attribution, or advertising platforms.
A network in the performance marketing community or a personal LinkedIn brand.
Experience launching creator, affiliate, or referral programs.
Experience in an early-stage or fast-growing startup.
Culture & Benefits
Remote work or access to the Prague office.
Ownership of outcomes from planning through measurable results and sales feedback.
AI-native, fast-moving environment focused on weekly testing and same-day execution.
Direct collaboration with the Business Owner and CEO.
Competitive base salary plus a bonus tied to pipeline.
Hiring process
Send a resume and a few lines describing one launch led, including the goal, channels used, and results.
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