Senior Copywriter (Automotive)

Location: New York, United States; hybrid

Salary: $120,000–$140,000 per year

Company

T&P Turkey is a creative agency supporting a leading luxury automotive client across a portfolio of iconic brands.

What you will do

• Develop original campaign ideas, brand concepts, and creative platforms across multiple channels and touchpoints.
• Write distinctive copy for brand, digital, CRM, social, experiential, and activation work.
• Define and protect distinct brand voices while maintaining consistency and authenticity.
• Concept activations, partnerships, events, and experiences that create new ways for audiences to engage with automotive brands.
• Adapt and evolve global campaigns for the North American market.
• Collaborate with Creative Directors, Art Directors, Designers, strategy, production, account, CRM, social, and other disciplines from concept through execution, including presenting ideas to clients.

Requirements

• Experience as a Copywriter in a creative, advertising, or integrated agency environment.
• Strong portfolio demonstrating conceptual campaign thinking, excellent writing, and integrated creative work.
• Experience across brand campaigns, experiential work, activations, digital, CRM, and/or social.
• Ability to write across different tones and formats while maintaining a clear, distinctive brand voice.
• Ability to manage multiple briefs in a fast-paced, collaborative creative environment.
• Strong conceptual thinking, memorable headlines, brand language, storytelling, and longer-form copywriting skills.
• A degree of some sort is helpful.
• Applicants must be legally authorized to work in the United States.

Nice to have

• Automotive experience, especially with luxury or premium brands.
• Readiness to take the next step into a Senior Copywriter role for strong Copywriters.

Culture & Benefits

• Hybrid work in New York within a collaborative multidisciplinary creative team.
• Equal opportunity workplace committed to respect, inclusion, and equal career opportunities.
• Compensation is commensurate with experience and local labor costs and may vary by geographic location and cost of living.