UGC Creator Manager (AI)

Location: Mountain View, CA; hybrid schedule with in-office work on Mondays, Wednesdays, and Thursdays

Salary: $100,000–$125,000 per year

Company

hirify.global develops online college-credit and test-preparation products, using AI and learning science to improve access to education and career outcomes.

What you will do

• Build a repeatable UGC creator program, defining recruitment, outreach, creator offers, workflows, and scalable operating systems.
• Source learners and creator partners with real education and career outcomes, and turn their stories into content for TikTok, Instagram, YouTube, and other social channels.
• Manage creators from recruitment through first publication, including coaching, playbooks, training, feedback, approved claims, and disclosure compliance.
• Develop automated discovery, outreach, vetting, prompting, and quality-control systems using AI and in-house tools.
• Identify and develop high-potential creators while coordinating with social, content, and AI Operations teams.
• Track content volume, quality, retention, and conversion metrics, turning results into recommendations.

Requirements

• 2+ years of experience in UGC, creator programs, influencer marketing, or social-first growth, including building a program from scratch.
• Proven creator-discovery skills and experience building and amplifying brand presence through UGC and social media.
• Hands-on experience building AI and automation workflows for outreach, scoring, or prompt design, beyond using chat tools.
• Deep, current fluency in TikTok, Instagram Reels, and YouTube Shorts.
• Ability to coach people to tell their own stories in their own voices.
• Builder’s mindset with experience creating scalable systems, templates, and trainings.
• Strong analytical instincts and the ability to optimize for conversion, not only views.
• Ability to work onsite in Mountain View three days per week and own a function as it develops.

Nice to have

• Experience with creator CRM or UGC platforms.
• Hands-on content production experience.
• Experience in education or another category with regulated claims.

Culture & Benefits

• Work in an AI-first education company focused on measurable learner and career outcomes.
• Collaborate across social, content, finance, and AI Operations functions.
• Operate in a diverse and inclusive workplace with equal employment opportunities.
• Join a company recognized by Inc., Fortune, Fast Company, GSV 150, and regional workplace awards.