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Задачи и ожидания описаны понятно, а работа сочетает самостоятельное ведение SEO с созданием немецкоязычного контента в крупной софтверной компании. При этом специалист отвечает и за стратегию, и за выполнение.
?SEO и контент
Понятная зона ответственности
Зрелый софтверный бизнес
30 дней отпуска
Мэтч & Сопровод
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
SEO Specialist & Writer (German Speaker) m/w/d (SEO/Content for B2B Software): Planning German SEO and creating, localising, and optimising content for German-language software websites with an accent on keyword research, technical SEO, and DACH market localisation. Focus on restoring organic growth, improving AI search visibility, and solving multilingual SEO issues such as hreflang setup.
Location: Mannheim, Germany; hybrid working with three days per week in the office and remote flexibility on remaining days
Company
hirify.global provides mission-critical, industry-specific software, including ERP, supply chain management, and compliance solutions for specialized organizations worldwide.
What you will do
Own the organic search plan for German-language websites, aligned with SEO strategy and business goals.
Conduct German-language keyword, competitor, and content gap research for the DACH B2B market and turn findings into content plans.
Write, refresh, localise, and transcreate German blogs, articles, landing pages, and other web content for search visibility and conversion.
Optimise page titles, meta descriptions, headings, internal linking, and other on-page SEO elements.
Monitor German search results and AI-generated answers, while tracking rankings, organic traffic, and conversions.
Identify technical SEO issues, including hreflang and multilingual setup, collaborate with the WordPress Developer on fixes, and work with marketing and the local JobRouter business.
Requirements
German proficiency at C1 level or higher, preferably C2, with excellent written German.
Professional English proficiency.
Proven experience delivering organic growth for German-language websites, ideally in B2B or software.
Ability to write clear, engaging German content for business and technical audiences and provide published examples.
Strong keyword research, competitor analysis, and content planning skills.
Understanding of technical SEO, including multilingual and hreflang setup, with the ability to brief developers clearly.
Ability to adapt content naturally for a DACH audience rather than translating directly.
Experience with Google Search Console, GA4, and a major SEO platform such as Semrush.
Awareness of how AI search is changing organic visibility, plus an independent and proactive approach to managing plans from research through publication.
Culture & Benefits
Hybrid working model with three office days per week and remote flexibility on the remaining days.
30 days of annual leave and a company pension scheme.
Jobrad bicycle leasing on a long-term basis.
Opportunity to contribute to the growth of an international software company within a global digital marketing team.
Diversity, equity, and inclusion are central to the company culture.
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