GEO & SEO Strategist (SEO/Content)

Location: Remote in Canada; listed locations include Calgary, Ottawa, Toronto, Vancouver, and Montreal. The role operates virtually from a home office. Global opportunities may be available in Canada, Mexico, and the UK, subject to established and current work authorization and permanent residence in the applicable country.

Company

hirify.global is a B2B marketing agency serving brands through Performance, Communications, and Commerce divisions, with services spanning paid media, content marketing, PR, paid social, marketplace, and lifecycle marketing.

What you will do

• Create, implement, optimize, and revise custom SEO and content strategies for enterprise clients using marketing goals, campaign data, historical performance, and hirify.global best practices.
• Develop creative briefs and content campaigns based on competitor and audience insights, applying LTV:CAC modeling, customer generation, share of SERP, and content production principles.
• Set client goals using Google Analytics, CRM, SEMRush, and Ahrefs data; obtain Associate Director approval before presenting goals to clients.
• Manage execution in Asana by delegating tasks, coordinating with specialists, project managers, writers, designers, and clients, and tracking deadlines and quality.
• Build client relationships, communicate deliverables, progress, roadblocks, opportunities, and account changes through meetings, Slack, and regular updates.
• Report client strategy impact through bi-weekly meetings, monthly and quarterly reports, and two bi-annual business review presentations.

Requirements

• Proven success implementing SEO principles and content strategy, including keyword research, on-page optimization, and link building.
• Ability to analyze website traffic and SEO metrics using tools such as Google Analytics.
• Strong client-facing communication and relationship-management skills.
• Strong familiarity with Google Search Console, Google Analytics, SEMRush, Ahrefs, and Screaming Frog or other crawling tools.
• Proven organizational, project-management, and time-management skills.
• Genuine enthusiasm for digital marketing, SEO, and content.
• Agency experience is required.
• B2B technology and/or SaaS experience is required.
• Willingness to stay current with industry trends, including how AI and automation can improve marketing and operations.
• Must permanently reside in the applicable country and have established, current work authorization for that country.

Culture & Benefits

• Remote-first environment with the ability to work 100% virtually from a home office using Zoom, Slack, and standard productivity tools.
• Set living wage, medical, dental, vision, disability, and life insurance coverage; the employee plan is 100% employer-paid with a 50% employer contribution for dependents.
• Mental and physical wellness support through Spring Health, Headspace, and Gympass.
• Unlimited PTO with a two-week minimum, paid company holidays, birthday off, end-of-year recharge from December 24 to January 1, and paid parental leave.
• Traditional or Roth 401(k) with a 3% company match, annual tenure-based bonus, and annual anniversary trip.
• The role requires reliable internet access, a professional home-office setup, extended periods of stationary computer work, and no parallel restrictions beyond the stated job duties.

Hiring process

• Reasonable accommodations are available during the application, interview, testing, and selection process; accommodation requests should be directed to recruiting@hirify.globalconsulting.com.
• Qualified applicants are considered without discrimination based on protected characteristics.