Head of Product Growth (AI)

Location: Berlin, Germany; hybrid work options

Fixed-term contract of 2 years; full-time position.

Company

Build growth initiatives for a digital automotive platform connecting customers with used-car buying and selling services across European markets and brands.

What you will do

• Lead and develop the CRO and C2B CRM teams, including one Team Lead and approximately six direct reports.
• Define the vision and quarterly roadmap for the C2B customer journey, balancing conversion opportunities with long-term initiatives.
• Own funnel KPIs from visit to sale and lead a high-velocity, statistically rigorous A/B testing pipeline.
• Integrate AI agents into team operations and define protocols for trust, human oversight, quality assurance, and sign-off.
• Coordinate Marketing, Product, Engineering, Pricing, Acquisition, and Operations to improve the end-to-end customer experience.
• Synthesize behavioral, CRM, and research data into actionable customer insights.

Requirements

• Proven experience leading CRO, CRM, and lifecycle marketing strategies that drive conversion in high-consideration marketplace environments.
• A track record of building high-velocity, statistically rigorous A/B testing and experimentation programs with measurable business impact.
• Data-driven optimization skills using tools such as SQL and Tableau to identify funnel opportunities and define growth hypotheses.
• Expertise collaborating with Product and Engineering teams to accelerate customer journey improvements.
• Experience managing mixed teams and influencing cross-functional stakeholders across Tech, Pricing, and Operations.
• A structured, hands-on approach to translating business goals into actionable roadmaps.
• Fluency in English and other European languages.
• Experience using AI agents to increase team output, distinguish credible results from plausible errors, and define the boundary between automation and human approval.

Nice to have

• Experience in automotive, classifieds, or another high-consideration marketplace.
• Technical understanding of web development, CRM platforms, and product delivery processes.
• Experience optimizing a customer journey from acquisition through lead generation, pricing, booking, and completed purchase.
• Basic understanding of corporate reporting standards.

Culture & Benefits

• Hybrid work options and flexible working hours.
• 30 days of vacation.
• Educational budget for personal and professional development.
• International and diverse working environment with more than 90 nationalities.
• Opportunity to shape a strategically important customer journey and lead an established, high-impact function.