Head of Product (Angling)

Location: Remote within the United States; preference for candidates near onX offices or Basecamps. Permanent US work authorization is required. Candidates may need to travel up to twice per quarter for multiple days to a corporate office or strategic location. onX cannot employ individuals whose primary work location is in Alabama, Alaska, Arkansas, Connecticut, Delaware, District of Columbia, Florida, Hawaii, Illinois, Kansas, Louisiana, Massachusetts, Missouri, New Jersey, New York, North Dakota, Ohio, Oklahoma, Rhode Island, South Dakota, West Virginia, or Wyoming.

Salary: $180,153–$225,191 upon hire, plus a 10% annual performance bonus and common share options.

Company

onX builds technology products that help people explore the outdoors, including Hunt, Offroad, Backcountry, and Fish products.

What you will do

• Own the long-term vision, strategy, roadmap, and investment priorities for Angling.
• Use customer research, product data, market insight, and experimentation to identify needs and create differentiated experiences.
• Lead discovery and delivery from opportunity framing through launch and iteration, partnering with marketing, content, and business development.
• Define customer and business success measures and use performance data to improve activation, conversion, retention, revenue, packaging, pricing, and feature placement.
• Hire, manage, and develop Product Managers while building product capabilities as the business scales.
• Align engineering, design, geospatial content, marketing, Finance, BI, and other teams around priorities, dependencies, tradeoffs, and scalable solutions.

Requirements

• 10+ years of product management experience leading software products or platforms, including demonstrated success scaling a consumer product and improving adoption, engagement, retention, or revenue.
• Experience leading consumer mobile products and improving the core customer experience while supporting business growth.
• 2+ years hiring, leading, and coaching Product Managers, with experience building high-performing teams and evolving ownership and capabilities as a business scales.
• Experience articulating a long-term product vision, aligning senior and cross-functional stakeholders, and translating it into strategic choices, investment priorities, and measurable results.
• Strong customer discovery and analytical skills, including customer research, experimentation, product metrics, and commercial-impact evaluation.
• Experience taking products from early opportunity through growth and scale while balancing new bets, existing-customer improvements, and future capabilities.
• Experience leading across multiple teams in a matrixed organization, resolving competing priorities, and communicating decisions and tradeoffs to technical, business, and executive audiences.
• Collaborative decision-making, clear written and verbal communication, sound technical judgment, and experience working with engineering and design.
• Curiosity about new technologies, including AI, and alignment with onX company values.
• Permanent US work authorization and availability for required travel are conditions of employment.

Nice to have

• Experience entering new geographic markets or customer segments from opportunity evaluation through launch and sustained growth.
• Experience with consumer subscriptions, mapping, geospatial data, content products, or products used in the physical world.
• Experience bringing products or teams together while maintaining customer value and delivery continuity.
• Interest in fishing and willingness to learn directly from anglers.

Culture & Benefits

• Distributed work model with regular in-person collaboration through offices and regional Basecamps.
• Autonomy within clear goals, structure, and strategic boundaries, supported by feedback, tools, and growth opportunities.
• Health benefits including a no-monthly-cost medical plan, paid parental leave, and 401(k) matching.
• Competitive salary, annual bonus, equity, outdoor industry perks, and annual activity funds.
• Flexible time away package including PTO, STO, VTO, and paid holidays.

Hiring process

• Position remains open until filled.
• Applications should be submitted through the legitimate onX website or LinkedIn page; onX will not request credit card or SSN details during the initial application process.