Marketing Specialist (Real Estate)

Location: Office-based in Dubai, United Arab Emirates

Company

hirify.global is a real estate technology company operating across the UAE, Saudi Arabia, Spain, and Italy, with continued expansion into Europe. Founded in 2020, the company is building a technology-enabled home-buying experience.

What you will do

• Plan, execute, and optimize campaigns across social media, email, WhatsApp, and other engagement channels.
• Create briefs for designers, videographers, editors, and internal stakeholders to deliver quality content.
• Manage posting schedules, track performance, and provide insights to improve engagement and audience growth.
• Support lead generation through story reply flows, comment-to-DM journeys, WhatsApp opt-ins, landing pages, and lead magnets.
• Map and optimize customer journeys to improve engagement, conversion, and retention.
• Coordinate internal and small-scale external events, cross-functional teams, and external vendors while monitoring social media trends, automation tools, and analytics.

Requirements

• 4+ years of experience in marketing, communications, or related roles in fast-paced environments such as startups, scale-ups, or agencies.
• Proven experience managing social media channels, campaigns, and audience engagement.
• Hands-on experience with CRM, marketing automation, or analytics tools.
• Strong execution skills, attention to detail, and the ability to manage multiple projects independently.
• Excellent written communication in English.
• Strategic mindset focused on measurable business impact.

Nice to have

• Arabic language skills.

Culture & Benefits

• Fast-paced, supportive, and highly collaborative working environment.
• Opportunities for professional growth and ownership of projects affecting engagement, leads, and business outcomes.
• Hands-on exposure to social media strategy, campaign execution, events, and customer engagement across the business.