Director, Product

Location: Universal City, California, United States; hybrid schedule with a minimum of four days per week in the office

Salary: $160,000–$205,000 yearly, plus bonus and long-term incentive eligibility

Company

hirify.global is a media and entertainment company producing and distributing film, television, streaming, news, theme park, consumer product, and experiential content through brands including NBC, Peacock, Universal Pictures, and Universal Studios.

What you will do

• Own portfolio strategy, product vision, roadmap, and investment priorities for audience decisioning and marketing effectiveness.
• Lead and develop a high-performing product team, establishing ownership, product practices, hiring, coaching, performance management, and career development.
• Build products for audience exploration and creation, predictive recommendations, targeting, measurement, learning, and optimization.
• Develop capabilities using behavioral signals, affinity, propensity, response prediction, and next-best-action decisioning.
• Lead experimentation, incrementality, promotional, audience treatment, creative, channel, and cross-channel effectiveness capabilities.
• Partner with Marketing, Consumer Data, Consumer Identity, Data Science, Engineering, Analytics, Governance, Privacy, and Cyber Security teams to operationalize scalable, compliant products and AI-enabled workflows.

Requirements

• Bachelor's degree or equivalent experience.
• 10+ years of experience in Product Management, Program Management, Marketing Science, Engineering, or Applied Science.
• Experience defining product strategy, portfolio roadmaps, and investment priorities.
• Experience building, managing, and developing high-performing product teams, including hiring, coaching, performance management, career development, and team structure.
• Strong understanding of paid and owned marketing workflows, including audience development, targeting, activation, measurement, and optimization.
• Experience building products using customer data, behavioral signals, predictive models, analytics, or machine learning to support business decisions.
• Experience with experimentation, incrementality, attribution, and statistical uncertainty in marketing measurement.
• Ability to work cross-functionally and influence without authority.
• Must contribute from the Universal City office at least four days per week under the current hybrid schedule.

Nice to have

• Experience with AI-enabled or conversational products.

Culture & Benefits

• Company-sponsored medical, dental, and vision insurance.
• 401(k), paid leave, tuition reimbursement, discounts, and other benefits.
• Inclusive culture focused on reflecting the communities served and supporting employee community involvement.
• External candidates may be required to attend an in-person interview at an hirify.global location.