Senior Content Marketing Manager (Ad Tech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: New York City, United States; this role is based in New York and relocation support is not available.
Base salary range: $123,300–$184,900 in Zone A, $139,300–$208,900 in Zone B, or $156,600–$234,800 in Zone C, gross annually. The role may also be eligible for equity awards and incentive plans.
Company
creates immersive experiences through its game engine and provides advertising, monetization, user acquisition, and 3D development solutions for games, apps, and other industries.
What you will do
- Define go-to-market campaign content deliverables with cross-functional marketing partners.
- Plan and execute multi-channel campaigns across paid, owned, earned, email, events, and social channels.
- Own a continuous content pipeline including case studies, thought leadership, ebooks, webinars, newsletters, reports, presentations, co-marketing materials, and AI-search-optimized content.
- Identify story opportunities, coordinate stakeholders and legal approvals, and deliver accurate, on-brand content.
- Translate complex technical concepts for mobile developers, publishers, and advertisers.
- Monitor content and campaign performance, using data to provide insights and recommendations.
Requirements
- Experience in ad tech, mobile advertising, programmatic, or performance marketing, with solid knowledge of mobile advertising and monetization, including user acquisition, ad networks, mediation, and measurement.
- Hands-on experience contributing to or leading integrated multi-channel campaigns from planning through launch and measurement.
- Strong understanding of content distribution and performance metrics.
- Proven experience producing high-quality B2B and B2C content that drives engagement and supports demand generation, aligned with messaging and positioning.
- Strong writing, editing, and storytelling skills, including the ability to explain complex technical concepts clearly to different audiences.
- Experience owning a content program as a senior individual contributor, including stakeholder coordination and editorial judgment.
- Proficiency with AI tools such as Claude and Profound.
- Experience applying SEO, GEO, and AEO best practices to content creation.
- Sufficient English proficiency for frequent professional verbal and written communication with worldwide colleagues and partners is required.
Culture & Benefits
- Full-time employment with health, life, and disability insurance, subject to country and employment-status eligibility.
- Commute subsidy, retirement or pension plans, employee stock ownership, vacation and personal days.
- Parental leave and family-care programs, mental health and wellbeing support, and a global employee assistance program.
- Training and development programs, employee resource groups, volunteering and donation matching.
- Office food and snacks, with benefits and coverage varying by country and employment status.
- Work visa or immigration sponsorship is not available for this position.
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