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3 дня назад

Senior Data Analyst, Growth Marketing

163 000 - 188 000$
Формат работы
onsite
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Data Analyst, Growth Marketing (Marketing Analytics): Building attribution and measurement frameworks for growth marketing channels with an accent on incrementality testing, performance dashboards, and data quality. Focus on analyzing causal impact, applying statistical and predictive modeling, and translating channel data into budget recommendations.

Location: Palo Alto, California, United States

Base salary: $163,000–$188,000 USD per year; bonus and equity may also be provided for eligible roles.

Company

hirify.global is a manufacturer-to-consumer ecommerce brand offering apparel, accessories, home goods, and other high-quality essentials through proprietary technology, AI, analytics, and direct manufacturing relationships.

What you will do

  • Own marketing attribution models and measurement frameworks across growth channels such as search and social.
  • Design, execute, and analyze incrementality and A/B tests to measure causal impact.
  • Build and maintain daily, weekly, and monthly growth marketing performance dashboards.
  • Automate monitoring for data quality and reporting accuracy, and automate insight generation.
  • Partner with marketing leadership to provide channel, budget, and growth opportunity recommendations.
  • Apply statistical and predictive modeling techniques to optimize marketing performance.

Requirements

  • Bachelor’s degree in a quantitative discipline such as Economics, Mathematics, Statistics, Engineering, or Physics.
  • 5+ years of relevant experience in data analytics or data science, preferably focused on growth marketing, ecommerce, or performance marketing.
  • Hands-on experience building marketing attribution models and designing incrementality tests.
  • Proven ability to independently scope and deliver complex analyses with measurable business impact.
  • Strong proficiency in SQL and proficiency in Python for data manipulation, modeling, and analysis.
  • Familiarity with major media platforms and their measurement ecosystems, including Meta, Google, or TikTok.
  • Strong proficiency with AI tools for increasing productivity and surfacing data and insights.
  • Excellent written and oral communication skills, including communication across business areas and with leadership.
  • Ability to prioritize and deliver across multiple workstreams in a fast-paced environment, with strong personal initiative, work ethic, and ownership.

Nice to have

  • Experience with marketing mix modeling (MMM).
  • Experience with app measurement and mobile attribution.

Culture & Benefits

  • Mission-driven environment focused on making high-quality essentials more accessible, affordable, and sustainable.
  • Builder-oriented culture that challenges conventional thinking and uses technology and data to uncover opportunities.
  • Fast-paced environment with opportunities to take ownership regardless of role, tenure, or seniority.
  • Bonus and equity may be provided for eligible roles.
  • Equal employment opportunities and reasonable accommodations are provided.

Hiring process

  • Employment is contingent upon successful completion of a background check.
  • Interviews are conducted by phone, in person, or through Google Meet or Zoom.

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