Brand and Content Marketing Manager, North America (Podcast Marketing)

Location: Newark, New Jersey, US; salary locations also include Culver City, California, US. The role supports marketing initiatives across the United States and Canada.

Base salary: $78,800–$137,900 annually in Culver City, CA; $86,700–$151,700 annually in Newark, NJ. Compensation also includes sign-on payments and restricted stock units.

Company

hirify.global produces and provides audiobook and podcast storytelling for global listeners, creating immersive audio experiences through a culture of creativity and inclusion.

What you will do

• Execute audiobook and podcast campaign components across the United States and Canada, delivering on-brand assets throughout the campaign lifecycle.
• Contribute to strategic briefs, research, cross-functional workflows, and go-to-market plans for shows, titles, and content launches.
• Monitor campaign KPIs and performance metrics, recommending optimizations to improve listener engagement, tune-in behavior, and content discovery.
• Manage trackers, asset traffic, creative approvals, vendor onboarding, invoicing, action codes, vanity URLs, and campaign documentation.
• Support podcast advertising tactics including host-read ads, pre-produced spots, programmatic audio, dynamic ad insertion, feed drops, and run of network campaigns.
• Coordinate with media partners, agencies, shopping experience teams, talent, vendors, and adjacent teams on placements, sponsorship events, and campaign activities.

Requirements

• Professional, non-internship marketing experience.
• Bachelor's degree in marketing, communications, or an equivalent qualification.
• 5+ years of marketing experience within audio, entertainment, podcasting, or digital media companies.
• Experience supporting or executing multi-channel marketing campaigns.
• Experience using project management and campaign tracking tools such as Airtable, Jira, Asana, or equivalent.
• Experience with CRM and marketing automation platforms such as Braze, Salesforce Marketing Cloud, or equivalent.
• Experience building show-level or title-level marketing campaigns around individual pieces of content rather than solely brand-level initiatives.
• Experience in podcast marketing, including feed drops, run of network strategies, host-read sponsorships, or programmatic audio.
• Experience in entertainment marketing, including tune-in campaigns, premiere strategies, and cultural tentpole activations.
• Experience working with audio platforms and understanding the podcast ecosystem, including Apple Podcasts, Spotify, YouTube Podcasts, and iHeart.
• Experience supporting vendor relationships, talent coordination, and event logistics.
• Experience with content management systems, landing page builders, and web publishing tools.
• Experience working in a matrixed, global organization.

Culture & Benefits

• Inclusive culture focused on creativity, collaboration, and equitable communities.
• Health insurance covering medical, dental, vision, prescription, and life and AD&D plans.
• 401(k) matching, paid time off, and parental leave.
• Employee assistance, mental health support, medical advice line, flexible spending accounts, and adoption and surrogacy reimbursement coverage.
• Sign-on payments and restricted stock units may be included in the compensation package.