Senior Manager, CRO (Fintech)

Location: Remote, Yerevan, Armenia

Company

hirify.global provides online trading and investment access across equity, commodity, and foreign exchange markets through brands including FXTM and Nemo.

What you will do

• Own and execute the CRO strategy and experimentation roadmap across acquisition funnels, campaigns, promotions, and core onsite journeys.
• Build, prioritise, and manage structured A/B and multivariate testing programmes.
• Identify optimisation opportunities through funnel analysis, behavioural data, heatmaps, user research, and performance metrics.
• Define experiment requirements and coordinate with UX, development, product, and marketing teams on implementation and validation.
• Ensure accurate tracking, QA, and statistical integrity across experiments.
• Report findings to senior stakeholders and influence decisions with data-backed recommendations while managing CRO and experimentation tools.

Requirements

• 5+ years of experience in CRO, experimentation, digital marketing, or web analytics.
• Proven experience owning and scaling an experimentation roadmap.
• Strong proficiency with Google Analytics 4, Google Tag Manager, and A/B testing platforms such as Optimizely, VWO, Webtrends Optimize, or AB Tasty.
• Strong understanding of statistical methodology and experimental design.
• Deep understanding of user psychology and behavioural drivers in digital environments.
• Experience optimising acquisition funnels, landing pages, and commercial journeys.
• Strong cross-functional collaboration skills and the ability to influence product and marketing stakeholders.

Nice to have

• Experience working with SQL and structured data analysis.

Culture & Benefits

• Remote work arrangement based in Yerevan, Armenia.
• Full-time employment with an equal-opportunity employer.
• Opportunities to develop a broad range of skills and take on early responsibility in a fast-growing company.