Creative Director, Digital Product

Location: Torrance, California, United States

Company

hirify.global develops consumer and distributor-facing wellness, lifestyle, retail, and digital product experiences.

What you will do

• Set the visual direction and quality standards for consumer- and distributor-facing digital products, supporting usability, clarity, engagement, and business outcomes.
• Translate approved brand messaging, creative platforms, launches, campaigns, and promotional priorities into effective digital-product experiences.
• Develop visual concepts, creative treatments, presentations, product storytelling assets, photography, illustrations, graphic design, icons, motion concepts, and AI-generated imagery.
• Partner with Product Design, Product Management, Engineering, Content, Marketing, Brand, UX Research, photographers, agencies, and content creators throughout discovery, design critiques, roadmap planning, and delivery.
• Establish reusable creative principles and approaches, contribute to the product design system and visual language, and raise visual craft through coaching and critique.
• Lead, coach, and develop two Product Managers, including ownership setting, growth plans, hiring, onboarding, performance management, and succession planning.

Requirements

• 10+ years of progressive creative leadership experience in digital products, digital experiences, e-commerce, consumer technology, or a related field.
• Portfolio demonstrating exceptional visual craft across digital products, including art direction, product storytelling, photography or imagery direction, graphic design, and digital experience design.
• Demonstrated ability to translate brand direction and marketing messages into effective product experiences.
• Strong understanding of digital product design, interaction design, responsive design, accessibility, and practical production constraints.
• Experience collaborating with product managers, UX/UI designers, engineers, marketers, photographers, agencies, and executive stakeholders.
• Excellent communication, storytelling, presentation, and influence skills.
• High personal standard for detail, quality, consistency, and execution.
• Bachelor’s degree in Design, Visual Communication, Advertising, Fine Arts, Human-Computer Interaction, or a related field; equivalent practical experience may be considered.

Nice to have

• Experience with global consumer, e-commerce, membership, wellness, lifestyle, retail, or direct-selling digital experiences.
• Experience directing photography, video, illustration, 3D, motion, or other visual content for digital channels.
• Familiarity with design systems and scalable component-based product design.
• Fluency with modern design and prototyping tools such as Figma and Adobe Creative Cloud.
• Experience using AI-enabled creative tools for ideation, image generation, content exploration, prototyping, or production workflows.
• Experience working across global markets, languages, and culturally diverse audiences.

Culture & Benefits

• Regular full-time position based in Torrance, California, within the Digital Product organization.
• Remote-first team culture grounded in trust, accountability, customer insight, product craft, and data-informed decisions.
• Eligible U.S. employees may receive medical, dental, vision, HSA, FSA, life, disability, and employee assistance benefits.
• Additional benefits may include 401(k), wellness incentives, employee stock purchase, supplemental insurance, and pet insurance.
• Paid time off includes U.S. holidays, floating holidays, vacation, sick time, volunteer time, parental leave, bereavement leave, personal leave, and voting time.