digital marketingprogrammatic advertisingroasdv360google uacamazon dspmobile app acquisitionyahoo dspconversion measurement
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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Зарплата и рынок
$116к-191к/год
$100к$120кмедиана$140к
По похожим ролям (48) ~ $120к/год
На СНГ рынке: $1.6к/мес ($1.5к - $2.6к)
84
Хорошая вакансия
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Зона ответственности хорошо очерчена: стратегия programmatic-рекламы, эффективность кампаний, измерения и работа с агентствами; также указаны льготы и понятный продуктовый бизнес в сфере защиты данных.
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Понятная зона ответственностиРазвитый соцпакетЗрелый продуктовый бизнес
Оценка от Hirify AI
Мэтч & Сопровод
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Programmatic Manager (Digital Marketing): Developing and executing global programmatic media campaigns across display, video, native, audio, podcast, and mobile app inventory with an accent on acquisition performance, ROAS, CPA, and lifetime value. Focus on optimizing DSP and mobile acquisition campaigns, diagnosing measurement and tracking issues, managing agency partners, and expanding targeting, creative, and inventory strategies.
Location: San Jose, California, United States
Salary: USD $116,080–$190,705 per year, depending on experience and qualifications.
Company
hirify.global develops personal security solutions that protect consumers, families, and communities in an always-online world.
What you will do
Develop and execute programmatic media strategy across display, video, native, audio, podcast, and mobile app inventory.
Manage budgets, pacing, bidding, audiences, creative testing, landing page optimization, and inventory selection against ROAS, CPA, and LTV goals.
Lead mobile app acquisition strategy across Google UAC, DSPs, and app-install networks.
Monitor campaign health, diagnose issues across targeting, bidding, creative, supply, and tracking, and implement solutions.
Manage agency partners, testing plans, optimization initiatives, and partner performance.
Collaborate with creative, analytics, engineering, and channel teams on briefs, attribution, reporting, forecasting, and cross-channel strategy.
Requirements
4–6+ years of experience in programmatic media, digital marketing, or paid media, including hands-on campaign management across web and mobile app environments.
Expertise with major DSPs including DV360, Amazon, and Yahoo, plus Google UAC and mobile app acquisition platforms.
Experience managing acquisition-focused campaigns toward efficiency and scale targets.
Technical fluency in conversion measurement, including validating pixel and SDK implementations, mapping conversion events, and diagnosing discrepancies across mobile measurement platforms, ad platforms, and internal analytics.
Experience working with agency partners and cross-functional stakeholders in creative, analytics, and engineering.
Strong analytical, problem-solving, and communication skills.
Nice to have
Experience across global markets.
Culture & Benefits
Flexible work hours and family-friendly benefits.
Diversity, inclusion, social programs, and community involvement.
Bonus program and 401(k) retirement plan.
Medical, dental, vision, life, and disability coverage.
Paid parental leave, company holidays, paid time off, sick time, and vacation benefits.
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