Sr. Director LAC (Fintech)

Location: Buenos Aires, Argentina; hybrid, with at least 3 days in the office.

Company

hirify.global is a global payments technology company facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.

What you will do

• Lead the multi-year Marketing Services strategy across Argentina, Chile, Uruguay, Paraguay, and Bolivia.
• Identify, structure, and launch incremental revenue-generating opportunities with issuers, acquirers, fintechs, and strategic partners.
• Lead, coach, and develop a multi-country team of Marketing Services Directors and Managers.
• Partner with Sales, Product, VCA, Innovation, Data & Services, Country Managers, and marketing leadership to create scalable client value propositions.
• Own the cluster marketing investment portfolio, including budget allocation, ROI tracking, and performance accountability.
• Represent hirify.global with senior clients, agencies, media, and industry forums while monitoring competitive, regulatory, and consumer trends.

Requirements

• Bachelor's degree.
• 15+ years of progressive business experience, primarily in marketing roles spanning strategy, business development, planning, and execution across multiple marketing disciplines.
• 5+ years in senior leadership roles managing multi-country or regional teams, ideally across Latin America.
• Proven experience building new incremental revenue streams through Marketing Services partnerships.
• Experience leading, developing, and growing high-performing geographically distributed teams.
• Deep understanding of the payments or financial services industry, consumer trends, and competitive dynamics.
• Experience managing significant marketing budgets with strong financial and ROI acumen.
• Executive presence and ability to influence C-level stakeholders internally and with clients.
• Fluency in Spanish and English.

Nice to have

• Experience with digital and data-driven marketing and developing new business or partnership models.
• Graduate School or MBA.
• 12–15+ years in Marketing, with 5+ years in senior leadership roles.
• Portuguese.

Culture & Benefits

• Hybrid work arrangement with at least 3 office days per week.
• Opportunity to create impact at scale in global payments technology and financial inclusion.
• High-autonomy role with responsibility for strategic direction, resource allocation, and long-term capability development.
• Equal employment opportunity environment.