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9 дней назад

Senior Social Media Specialist

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Social Media Specialist (B2B Professional Services): Leading executive, employer brand, and enterprise social media strategies for Marsh with an accent on thought leadership, platform-native storytelling, and stakeholder collaboration. Focus on translating complex business priorities into compelling content, building scalable social media frameworks, and activating major partnerships and events across priority audiences.

Location: Hybrid role based in Marsh offices in Atlanta, Georgia; Louisville, Kentucky; Austin, Texas; Urbandale, Iowa; Pittsburgh, Pennsylvania; or Milwaukee, Wisconsin, United States. At least three days per week must be worked in the office.

Company

Marsh is a global professional services organization focused on risk, reinsurance and capital, people and investments, and management consulting, serving clients in 130 countries.

What you will do

  • Lead Marsh’s executive social media program in partnership with Executive Communications, Marketing, and key stakeholders.
  • Develop tailored social media strategies and thought leadership content for business CEOs and selected Executive Committee members.
  • Translate business priorities and leadership perspectives into compelling, platform-native storytelling, editorial calendars, and content plans.
  • Build scalable frameworks, playbooks, standards, templates, and best practices for social media leaders across businesses and regions.
  • Lead the employer brand social media strategy, showcasing culture, colleagues, and careers in partnership with Talent Acquisition.
  • Develop integrated social media activation plans for major enterprise initiatives, partnerships, and events, including the World Economic Forum Annual Meeting, Marsh Rising Professionals Forum, and Perspectives to Thrive symposium.

Requirements

  • 5–7 years of experience developing and delivering social media strategies within a global B2B or professional services organization.
  • Experience leading executive social media and thought leadership programs, including direct work with senior executives.
  • Excellent writing and editing skills, including the ability to translate complex business topics into compelling content and reflect distinct leadership voices.
  • Excellent stakeholder management skills, with the ability to influence, build trust, and align priorities across a complex, matrixed organization.
  • Strong editorial judgment, strategic thinking, and analytical capabilities, including turning performance insights into actionable recommendations.

Nice to have

  • Track record of building executive social media programs that deliver meaningful engagement with priority audiences.
  • Experience shaping social media brand expression across a global organization and developing standards, templates, and playbooks.
  • Experience connecting executive, corporate, and employer brand storytelling into coordinated enterprise programs.
  • Experience turning major partnerships and flagship events into sustained social media engagement.
  • Experience setting strategic direction for others and building capabilities across business and regional teams.
  • Strong creative perspective, including the ability to assess emerging formats and platform developments and apply them in a B2B environment.

Culture & Benefits

  • Professional development opportunities, interesting work, and supportive leaders.
  • Vibrant and inclusive culture with opportunities to create solutions and have an impact for colleagues, clients, and communities.
  • Career opportunities, benefits, and rewards supporting employee well-being.
  • Hybrid work with remote flexibility and regular in-office collaboration, connections, and professional development.

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