Head of Storefront and Discovery (AI)

Location: Not specified

Company

hirify.global is a web technology company behind Network Solutions, Domain.com, Bluehost, and HostGator, serving millions of entrepreneurs and small businesses with domains, websites, email, and security.

What you will do

• Own the commercial performance and evolution of storefronts from homepage and domain search through cart and checkout, partnering with Product and Engineering.
• Lead merchandising, pricing and packaging, offers, promotions, personalization, conversion, and customer-data-platform initiatives.
• Direct SEO, technical optimization, content, AEO/GEO, structured data, reviews, expert recommendations, and PR to grow qualified unpaid-search and AI-referral revenue.
• Build a high-velocity experimentation program with Finance, Analytics, and Engineering, running pricing, packaging, and offer tests and scaling incremental results.
• Set the long-term vision for how customers find and buy from the brands, advising the CMO and executive leadership on performance, investments, and trade-offs.
• Lead a team of approximately 16 across Storefront and Discovery and collaborate with Product, Engineering, Finance, Media, Lifecycle and CRM, Marketing Operations, Brand, and agency partners.

Requirements

• 12+ years of experience in digital commerce, eCommerce, growth, or SEO, including 5+ years leading senior managers or multifunctional teams.
• Proven ownership of significant digital revenue in a subscription, recurring-revenue, or comparable business.
• Experience leading site optimization, merchandising, content, promotions, and data-driven personalization, including CDP use, for a digital storefront.
• Working knowledge of SEO and AI-driven discovery, including AEO/GEO, with experience leading specialists in these areas.
• Experience building high-velocity experimentation programs with dozens of tests per month and using test results and customer feedback to drive measurable business outcomes.
• Strong commercial judgment and executive presence, with a record of developing leaders and using AI to make teams faster.
• Bachelor's degree or equivalent practical experience.

Nice to have

• Experience in domains, hosting, SaaS, website builders, SMB technology, or PE-backed businesses.

Culture & Benefits

• Inclusive culture focused on diversity, belonging, and authentic participation, with 20+ affinity groups.
• Health insurance, HSA, medical, dental, vision, matching 401(k), life and disability coverage, tuition reimbursement, and pet insurance.
• Generous vacation policy and opportunities for mentoring, learning different areas of the business, and career growth.
• Work connected to AI-driven transformation and technology for entrepreneurs and small businesses worldwide.